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The Wisdom Elite Challenge Launched – "Learning in China" Returns to Zhangye

Published: 2026-11-08 👁 100 views
Last updated 2026-11-08 — Green Field Network, June 23 – The "Learning in China – Silk Road: Global Business Schools Wisdom Elite Challenge," jointly organized by the EMBA Education Center of Tsinghua University's School of Economics and Management, the Publicity Department of the Gansu Provincial Committee of the Communist Party of China, and the People's Government of Zhangye City, was launched today in Beijing. Changwei Ge Jianxiong, Standing Committee Member of the 12th National Committee of the Chinese People's Political Consultative Conference (CPPCC) and member of the Education...

Green Field Network6Month23Date News – Jointly organized by theEMBAEducation Center of Tsinghua University's School of Economics and Management, the Publicity Department of the Gansu Provincial Committee of the Communist Party of China, and the People's Government of Zhangye City, the "Learning in China Silk Road——Global Business Schools Wisdom Elite Challenge" was launched today in Beijing.

 

Changwei Ge Jianxiong, Standing Committee Member of the 12th National Committee of the CPPCC and member of the Ministry of Education's Social Sciences Committee, Changwei Lian Ji, Member of the Standing Committee of the Gansu Provincial Committee and Minister of Propaganda, Education Center Director Wang Yong of Tsinghua University's School of Economics and Management,EMBAand other guests attended today’s press conference. According to the organizers,7from1to,5, over400students from Tsinghua University's School of Economics and Management will formEMBAcompeting teams to undertake a 100-kilometer trek through the Hexi Corridor, a key hub of the ancient Silk Road trade routes, at the foot of the Yanqi Mountains – home to the Han and Ming Great Walls and the former site of the World Expo.15Thirty competing teams embarked on a 100-kilometer trek through the historic Silk Road trade routes,-across the Hexi Corridor, beneath the Han and Ming Great Walls, and at the foot of the Yanqi Mountain—the site of the ancient World Expo.

 

It is reported that the competition includes various events such as cross-country running, loaded hiking, camping, horseback riding, map-based orienteering, and cultural direction challenges, with multiple awards including Overall Champion, Competition Award, and Team Influence Award.

 

This challenge is an important component of the "Learning in China" course offered by Tsinghua University's School of Economics and Management. At the launch event, the organizers issued a "Wisdom Journey" call to global business elites, promoting the philosophy of "walking with the wise, where both mind and feet are on the road." They advocated for gaining insights through walking and elevating oneself through those insights. Professor Peng Kaiping, Director of Tsinghua University's Department of Psychology, interpreted the concept of "Wisdom Journey" via a video message, calling on everyone to be "wise travelers" in life.EMBA As an important component of the “Knowing China Through Action” program, the launch event saw organizers issue a global call to business elites to “walk with wisdom.” They introduced a philosophy of life: “Walk with the wise, and let both mind and footsteps journey forward together.” The initiative encourages reflection through movement and growth through insight. Professor Peng Kaiping, Head of the Department of Psychology at Tsinghua University, shared his interpretation of the “walk with wisdom” concept in a video message, calling on everyone to become “wise walkers” in their daily lives.

Pictured are the attending guests, from left to right:TsinghuaEMBAOutdoor Sports Association President,BeijingYalasuo Culture Media Company General Manager Wang Zhi,Deputy Director Jia Li of the Tsinghua University SEMEMBACenter, Tsinghua UniversityEMBACenter Director Wang Yong, Volvo Car China Sales Company Marketing Vice PresidentSven De Smet, Changwei Ge Jianxiong, Standing Committee Member of the 12th National Committee of the CPPCC and member of the Ministry of Education's Social Sciences Committee, and Qi Huimin, Chairman of the Supervisory Board of Ourpalm Technologies.

At today’s launch ceremony, the organizers introduced, for the first time, an internet-based concept+by launching the online game “EStart Smart Travel,” calling for synchronized interaction both on and off the competition grounds, as well as online and offline, to support the event. The official competition website also went live simultaneously. This marks the first domestic business school competition to integrate both online and offline interactions.

 

2012Year12Month19Day, on the occasion of Tsinghua University’sEMBA10th anniversary, the Tsinghua University School of Economics and Management unveiled Tsinghua’sEMBAnew curriculum system, with its core philosophy divided into four major modules: “Heaven,” “Earth,” “People,” and “Integration.” Among them, “Journey to China” is an elective course under the “Integration” module.2014Year6Month24-27Day, the “Integration” module course of “Journey to China” made its first appearance in Zhangye.

 

This year’s “Journey to China Silk Road——Global Business Schools Wisdom Elite Challenge” has garnered significant attention from the business community. Volvo Car Group became the event’s Chief Strategic Partner, ZPLAY Tech the sole online partner, Qinghai Huzhu Highland Barley Wine Co., Ltd. the sole alcoholic beverage partner, Explorer Group the sole outdoor gear partner, Huahai Property Insurance Co., Ltd. the sole insurance partner, Rici Medical Group the sole health check-up partner, and Egret Technology providedH5technical support for the online game.

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