ISPO Outdoor Experience Day —— Meet Your 5,000 "Little Valentines" on 520

On May 20th, the interactive eventISPO Outdoor Experience Day (Open Demo Day)will be held at Shanghai Jiabei Country Park. This year, ISPO will collaborate with the nationally popular running event —X-Mudder Mud Run Shanghai Stop— to gather 5,000 sports players for a splashy and memorable confession day.

The ISPO Outdoor Experience Day is a sports product testing and experience platform created by ISPO Shanghai, offering direct opportunities for new product displays and trials. Exhibitors at the event can comprehensively showcase their product information and practical performance, engage face-to-face with testers to gain first-hand feedback, and directly connect with purchasing decision-makers to stimulate sales and spark business opportunities.

This edition of the ISPO Outdoor Experience Day will connect brands with users through the X-Mudder Mud Run Shanghai Stop. At the event’s exclusive check-in area — a must-pass spot for all participants and spectators — each participating brand will receive a 9-square-meter booth along with necessary facilities. The influence will not only reach over 5,000 on-site sports enthusiasts, but also extend to more than 100,000 people through coverage by ISPO and X-Mudder official media, major online platforms, social media, and influencer public accounts.

Colorful experience activities let products speak directly to users

From land to water, a continuous stream of experience activities will delight the brands’ loyal fans and generate even more feedback and orders than expected.

Whether it's the adrenaline-pumping plank competition, the rhythmic fitness ball and kettlebell experiences, or the challenging treadmill hill climb — participants have a blast while giving brands immediate feedback on how their products feel in use.

Plank Competition

Balance Fitness Ball

Kettlebell Experience

Treadmill Hill Climb Challenge

With early summer sunshine already shining in May’s Shanghai, water-based activities offer a great escape from the blazing sun. Testing water sports products like paddleboards, water yoga, and kayaking helps cool the body while heating up the enthusiasm.

Water Yoga Performance

Kayak Testing

Paddleboard Experience

ISPO Shanghai exhibitors will also enjoy exclusive booth entry benefits. Come to ISPO and make the most of your 520.

Business / Event Partnerships

Michael Ji Yi?

Phone: 021-20205642

Email: michael.ji@mm-sh.com

Booth / Advertising / Sponsorship

Alyssa Lu Jianing

Phone: 021-20205562

Email: alyssa.lu@mm-sh.com

About the X-MUDDER Mud Obstacle Race

This time, joining hands with ISPO Shanghai to connect exhibitors and test users is the X-MUDDER Mud Obstacle Race, which has been established for three years and has now expanded to eight cities. Inspired by special forces training, this leading domestic original muddy outdoor obstacle race will make another exciting launch in 2018, once again getting over 40,000 participants nationwide covered in mud. Multi-platform event interactions will engage more than 100,000 sports enthusiasts, while comprehensive media coverage will reach nearly 10 million people both inside and outside the venue.

The full 10-kilometer course of the Shanghai leg of the mud obstacle race on May 20 features 25 newly upgraded difficulty levels, including various challenges such as climbing, crawling, and traversing. The richer array of obstacles will push the limits of physical endurance even further.

Event Date: May 20, 2018

Event Location: Jiabei Country Park, Shanghai

Event Schedule:

For more details about the event, please click: http://mp.weixin.qq.com/s/_yLjZy0lPB3QfuGxq1tfJw