Starting from the heart: Nanjing Ningfei Exhibition establishes Asia-Pacific Outdoor Industry Exhibition

Dedicated to the development of China’s outdoor industry has always been the unwavering original intention of Nanjing Ningfei International Exhibition Co., Ltd. (hereinafter referred to as Nanjing Ningfei). Over the years, we have experienced the ups and downs of the industry alongside our Chinese outdoor peers, witnessing both its brilliance and challenges. Now, with this precious original aspiration in mind, we are setting off anew and moving forward with renewed vigor. Bidding farewell to the “Asia Outdoor Trade Show,”in 2019, Nanjing Ningfei will officially establishthe “Asia-Pacific Outdoor Industry Exhibition”(shortened as: Asia-Pacific Outdoor Expo).

Due to the expiration of the contract, in September this year, Nanjing Ningfei and Beijing Demansh friendly terminated their brand authorization partnership.Starting from 2019, Nanjing Ningfei will no longer organize the Asia Outdoor Trade Show. Nanjing Ningfei thanks Beijing Demansh and Messe Friedrichshafen GmbH for their long-standing cooperation and support. Over the past 13 years, the Nanjing team has witnessed the growth of China’s outdoor industry together with brands, dealers, media friends, and outdoor enthusiasts.

“In this context,Nanjing Ningfei has decided to create its own exhibition brand—the Asia-Pacific Outdoor Industry Exhibition—to build a professional outdoor show of our own.This decision has received unanimous recognition from organizations such as the Outdoor Industry Association of America, Jiangsu Provincial Outdoor and Mountaineering Sports Association, Jiangsu Provincial Sports Bureau, Nanjing Municipal Sports Bureau, China Council for the Promotion of International Trade Nanjing Sub-council, and Nanjing Municipal People's Government Exhibition Office.” said Li Hao, Chairman of Nanjing Ningfei and General Manager of the Asia-Pacific Outdoor Expo project,Li Hao, “The Nanjing Ningfei team has accumulated13 yearsof operational experienceand100,000+professional datain the exhibition and outdoor industries. The curatorial talent within the team also boasts rich and stable industry experience. Key Ningfei staff members, including Fan Ling, Zhou Qi, Xu Yingya, Peng Rui, Liu Haochen, Yan Bo, and Ding Liju, are all seasoned professionals in the outdoor and cycling sectors with years of dedication. Based on extensive industry resources and valuable exhibition experience,Nanjing Ningfei has the capability and confidence to develop the Asia-Pacific Outdoor Industry Exhibition into a more efficient industry exchange platform—a sincere, open, and vibrant outdoor community.We hope brands shine here, ideas collide here, and energy gathers here.”

Focused on the outdoors, and exploration without end.In 2019, the Asia-Pacific Outdoor Industry Exhibition will be planned and created from various dimensions including exhibition displays, business meetings, professional forums, and activity experiences.The exhibition displays will cover outdoor gear, fabrics and materials, outdoor sports programs, routes and services, commercial marketing products, outdoor education and training, events, and adventure activities, encompassing all sectors of the industry's upstream, midstream, and downstream, as well as cross-industry collaborations. It aims to strengthen core forces and explore new opportunities for China’s outdoor industry.

A series of events will also be held concurrently with the exhibition. Among them,the COA Outdoor Summit Forumwill invite leading figures in the industry to discuss hot topics. In 2019, Nanjing Ningfei will also fully launch theAsia-Pacific Outdoor Carnival – Nanjing Stationduring the exhibition, connecting running, water sports, cycling, and festive activities. It will provide an interactive platform for exhibitors and new experiences for audiences, thereby promoting widespread participation in outdoor sports.

“Sincere, Open, Persistent, Respectful”It is the outdoor spirit that Nanjing Ningfei firmly upholds and champions.As a member of the outdoor community, we have always felt deeply honored and proud to stand together with everyone through every step, in sunshine and storm. Starting from 2019, we willbegin anew, putting people first.We are opening a new chapter in the outdoor industry — the Asia-Pacific Outdoor Industry Exhibition, building, with 13 years of accumulation, experience, and passion, a marketing, trade, and networking platform that the outdoor industry will love even more.

Here, the Nanjing Ningfei team is honored to invite you to gather in Nanjing from June 20–23, 2019, at the Asia-Pacific Outdoor Industry Exhibition. Let’s come together for the development of China’s outdoor industry and walk forward into a bright future for the outdoor sector.United in effort, the future is promising.

outdoor-show@nfexpo.com

Click here to register for exhibition participation

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