Gifts worth over ¥400 at the end of the article | The darling of the Olympics? Unveil the mystery of Tectop Outdoor at the Asia Outdoor Exhibition
Tectop: There’s no end to the journey.
Brand introduction: Aims to create mass-market outdoor sports products with exceptional cost-performance value.
Specializes in outdoor footwear, apparel, and gear, offering affordable prices that meet various outdoor activity needs.
Since its market launch in 2012, the brand has grown rapidly, now operating over 500 physical stores and establishing an integrated marketing network that includes direct sales, franchising, multi-channel e-commerce platforms, and group purchasing customization services.
Event partnerships:
2016:
The brand formed a strategic partnership with the Chinese Mountaineering Association and co-sponsored the China International Camping Congress.
2017:
The brand sponsored the 2017 National Ice Climbing Championships; the 2017 National Ski Mountaineering Challenge; and the 2017 Skyrunner Series Gannan Station in Gansu.
2018:
Signed a major partnership with the Olympic Committee of Kyrgyzstan, officially becoming its official partner and equipment sponsor for the Kyrgyzstan delegation at the 2018 Jakarta Asian Games in Indonesia, the 2020 Tokyo Olympics, and the 2022 Beijing Winter Olympics; also became a partner of the Peking University Mountain Eagle Club Expedition Team.
Having participated for three consecutive years, Tectop Outdoor shares the same philosophy as the Asia Outdoor Exhibition: actively promoting outdoor sports and advocating a healthy and joyful lifestyle.
From June 27 to 30, Tectop Outdoor will also showcase its 2019 Spring/Summer new arrivals at the Asia Outdoor Exhibition.
Sneak peek at the new arrivals:
Stylish yet performance-driven; vibrant colors that work for both daily wear and outdoor activities; essential T-shirts that handle hot weather with dry, breathable, and quick-drying comfort.
Soft fabric ensures all-day comfort; utilizes special technology to maintain a structured fit, staying sharp even during intense activity.
Crafted from premium materials, lightweight yet scratch-resistant and durable; features a compact folding design to reduce bulk and weight for spontaneous sports and travel needs.
Lightweight, breathable, and non-restrictive fabric with added long-lasting water resistance; designed to fit Asian body types, allowing unrestricted movement and greater freedom.
Tectop Outdoor focuses on everyday and outdoor use, blending trends with technology; centered around product excellence to promote casual outdoor living for the masses.
Its identity as a partner in both domestic and international events further expands its brand influence, extending beyond China to support healthier lifestyles globally.
Advancing towards a green and healthy way of life.
Partnering with the Olympics to go global:
In 2018, Tectop Outdoor signed a strategic cooperation agreement with the National Olympic Committee of Kyrgyzstan, becoming its official partner. During the Jakarta Asian Games last year, Tectop provided professional sports gear to aid their preparation. In the future, Tectop will also join the Kyrgyz team at the 2020 Tokyo Summer Olympics and the 2022 Beijing Winter Olympics.
The Olympics pursue “higher, faster, stronger,” while Tectop Outdoor is committed to “there’s no end to the journey”—their philosophies strikingly aligned. As the first Chinese outdoor brand to sponsor three major international events simultaneously, Tectop’s quality stands up to the high standards of professional competitions.
From June 27 to 30, 2019, at the Nanjing Xinzhuang National Exhibition Center. Step into the Asia Outdoor Exhibition, get closer to Tectop, and uncover the mystery of the Olympics’ official partner.
Big giveaway at the end of the article:
The 14th Asia Outdoor Exhibition, in collaboration with Tectop Outdoor, will select 5 lucky participants to win exquisite gifts worth over ¥400.
May your body follow your heart, free and unrestrained.
How to participate:
Scan the QR code below to join. For specific lottery requirements, please check the “Asia Outdoor Exhibition” WeChat official account to avoid invalid entries.
The 14th Asia Outdoor Exhibition and the first “Ziran Pai” Outdoor Carnival will be held from June 27–30, 2019, at Nanjing (Xinzhuang) International Exhibition Center & Xuanwu Lake · Lovers’ Garden. Exhibitor and professional visitor registration is now open. Visit the Asia Outdoor Exhibition official website www.asian-outdoor.com or follow the “Asia Outdoor Exhibition” WeChat official account for more details.