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Here's your chance to test ride the new Specialized Tarmac Roubaix — achieve "cycling freedom" ... ...

Published: 2026-11-08 👁 103 views
Last updated 2026-11-08 — The 2019 Asia-Pacific Outdoor Expo will launch a brand-new Demo Day themed "Group Ride in Nanjing," offering cycling enthusiasts the opportunity to ride Specialized’s latest models designed for Paris-Roubaix, or other top-tier high-end bicycle brands’ flagship models, on a 50km (Experience Group) or 100km (Elite Group) city route through Nanjing...

Specialized has recently released its all-new high-end road bike, the Roubaix model. It is reported that the new frame is more aerodynamic than the professional Tarmac SL6 and lighter than the latest Venge model, making it the most technologically advanced machine the company has ever produced.“the most technically advanced machine”.



However, such a top-of-the-line, premium bike comes with a hefty price tag. Specialized has launched the Roubaix model on its official Chinese website, withthe base model priced at ¥49,990, and the S-Works “belief-enhanced” version exceeding ¥80,000.Want to experience a high-end bicycle but deterred by the steep price?



No worries!

The Asia-Pacific Outdoor Expo Demo Day gives you that chance!



While the 2019 Asia-Pacific Outdoor Expo may not take you on a romantic ride through Turkey, it can offer you a customized one-day urban cycling adventure in Nanjing. The expo will create a brand-new Demo Day themed "Group Ride in Nanjing,"providing cycling enthusiasts the chance to ride Specialized’s latest models designed for Paris-Roubaix or other leading high-end bicycle brands’ flagship models, on a 50km(Experience Group) or100km(Elite Group)Nanjing city demo ride.Check out city landmarks, experience high-end bikes, and become the coolest, trendiest, and most eye-catching rider on the streets of Nanjing!


Here’s a look at the Specialized bike models available for the 2019 Asia-Pacific Outdoor Expo Demo Day, including the newly unveiled Roubaix and high-end, stylishS-works Roubaixnew arrivals, as well asflagship models like the Tarmac and Venge.Featuring lightweight carbon frames and cutting-edge technologies like SRAM eTap electronic shifting, aren’t you eager to start a breezy, wind-cutting ride?



In addition to group rides and checkpoint adventures, the Demo Day also offers delicious brunch and afternoon tea breaks for participants to exchange riding techniques, gear tips, and share their cycling experiences.



A day of urban cycling, a day of freedom and indulgence.The cycling culture that celebrates the spirit of freedom is being embraced by more and more people, and traveling with just a bike and a backpack has become a trendy and green lifestyle.The Asia-Pacific Outdoor Expo hopes that through experience events like the Demo Day, more people can enjoy the fun of cycling and get involved, having a great time doing it.



Think only Specialized is participating in the Demo Day? More information on additional high-end bicycle brands is on the way. By then,the Demo Day experience will offer cycling enthusiasts access to at least 50 of the industry’s top-tier bicycles.Stay tuned!



After a day of Demo cycling, why not visit the Shanchuan Sports Market back at the exhibition venue? The Shanchuan Sports Market features a variety of cross-disciplinary activities, including an outdoor food competition, the KAILAS CUP National Amateur Rock Climbing League, and children’s balance bike races. In addition, the Asia-Pacific Outdoor Expo will host outdoor knowledge workshops and outdoor sports experience courses on-site. Beyond cycling, various other outdoor sports await your exploration!


Want to sign up for the experience?

Limited spots available — first come, first served, so be quick!




Asia-Pacific Outdoor ExpoRegistration is now open,

June 20–23, 2019  Nanjing International Expo Center


Exhibitor Hotline


TEL:025-86891013,025-86891506

025-86891551,025-86891519

E-mail:outdoor-show@nfexpo.com


Visitor Hotline


TEL:025-86891507

E-mail:sunnycao@nfexpo.com



Scan the QR code to join nowAsia-Pacific Outdoor Expo!

For more information,

please visit the official Asia-Pacific Outdoor Expo website.

www.outdoor-show.com.cn


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