The 6.2 Festival is here—let’s soar together into the sky.
UnionPay and China Southern Airlines kicked off the 6.2 Festival at 30,000 feet
On May 31, the three-day UnionPay 62 Festival was grandly launched. As the highlight of the opening day, UnionPay, in collaboration with China Southern Airlines, initiated the 62 Festival Cloud QuickPass CZ3537 themed flight. Over 300 passengers became the first aerial participants of the “6.2 Festival,” enjoying an unforgettable travel experience.
Soaring to new “heights”
The annual UnionPay 62 Festival has always been a “celebration day” for users. This year, UnionPay offers discounts from nearly 21 major industries, including transportation, public utility payments, telecommunications, education, healthcare, and banking, involving 600,000 partner merchants, allowing everyone to enjoy great deals through UnionPay Cloud QuickPass. This year, UnionPay has even teamed up with China Southern Airlines to take the 6.2 Festival to new heights—literally.
On May 31, at the busiest H Island of Terminal 2 in Guangzhou Baiyun Airport, CZ3537 passengers were provided with exclusive check-in counters and boarding passes for the UnionPay 62 Festival, enjoying VIP treatment. Later, passengers boarded the CZ3537 flight through a dedicated UnionPay 62 Festival channel, immersing themselves in a joyful, festive cabin atmosphere.
After takeoff, UnionPay specially prepared a custom-themed cake for passengers, sharing the joy of the 62 Festival kickoff with nearly 300 travelers. At 30,000 feet, passengers received heartfelt messages from Cloud QuickPass, participated in lucky draw interactive activities, and received beautifully wrapped gifts personally delivered by the cabin crew. Some lucky passengers even had the chance to become UnionPay 62 Festival experience ambassadors, who, upon landing, were escorted by UnionPay 62 Festival partner Shouqi Car-hailing to offline UnionPay 62 Festival stores to join in on the activities.
A powerful partnership for smart “travel + payment”
In this event, as an innovative financial product resulting from the UnionPay and China Southern Airlines collaboration, the China Southern Airlines Wallet also participated in the UnionPay 62 Festival promotions.
This collaboration marks a long-awaited strategic partnership between UnionPay and China Southern Airlines. UnionPay has consistently worked to promote mobile payment applications in public transportation and other convenient sectors, striving to build more user-friendly mobile payment scenarios. China Southern Airlines has been dedicated to creating “China Southern e-travel” and advancing intelligent, electronic smart travel solutions. Moving forward, both parties will continue to provide their shared users with more and better convenient services, creating greater user value.