The best-selling BE-KIND nut bars in the U.S. are made with pure, natural, and delicious ingredients, emphasizing “visibly wholesome goodness.” They are dedicated to promoting “caring for yourself by eating healthily and deliciously; caring for the world by being kind to others,” without compromising on taste or nutrition. By offering reassuring, transparently healthy snacks, they support every act of kindness. Upon launching in Taiwan, BE-KIND introduced the first-ever BE-KIND RUN combined with a Good Deed Card campaign. Over nearly a month starting in October, they left countless heartwarming running traces across Taipei’s streets and, on November 13, celebrated World Kindness Day globally. They successfully extended the atmosphere of kindness with thousands of street consumers, uncovering untold stories of ordinary citizens quietly contributing to society through the visible and reassuring healthy snacks. The BE-KIND RUN has created a new “heart-driven” social movement.
Photo / BE-KIND nut bars
BE-KIND nut bars are committed to using natural & high-quality ingredients and are exclusively sold at 7-Eleven stores across Taiwan in four flavors: Sea Salt Dark Chocolate, Sea Salt Caramel Almond, Sea Salt Maple Pecan, and Sea Salt Honey Nut. Whether before or after exercise, during afternoon tea, when cravings strike, or anytime in between, grab a BE-KIND nut bar as a kind treat to yourself—adding health benefits without any guilt, making it a trendy and healthy choice for office workers and fitness enthusiasts alike.
BE-KIND collaborated with thousands of runners and street consumers across Taiwan for the BE-KIND Good Deed Card interaction. Over nearly a month starting in October, they left countless heartwarming running traces across Taipei’s streets and, on November 13, celebrated World Kindness Day globally. They successfully extended the atmosphere of kindness with thousands of street consumers, encouraging people to listen to each other attentively and spread goodwill. They turned the BE-KIND Good Deed Cards into tangible energy, creating a new “heart-driven” social movement that melted the city streets with love and filled them with smiles.