On July 8, 2013, Kolumb (Kolonpo) presented its 2014 Spring/Summer new product launch and ordering event in Shanghai as planned. As an essential step in the brand's path of innovation and evolution, this “Tibet Discovery”-themed launch pushed the concept of “change” to its limits, impressing audiences with bright color palettes and daring designs. For Spring/Summer 2014, are you ready to be wowed by Kolumb (Kolonpo)?
The theme of this launch, “Tibet Discovery,” speaks for itself — it’s about uncovering the essence of Tibetan culture and the meaning of life in one of the regions richest in cultural and ecological significance. By blending ecology with humanity and focusing on the protection of the diverse ecosystems in Tibet, the event also reflects the core mission of Kolumb’s “Light Outdoor Eco Fund.” That’s why designers have specially introduced the Qiangtang series — stay tuned.
The clothing line in the 2014 Spring/Summer collection continues the brand’s path of “evolution,” making bold reforms to traditional design. Bright color schemes, comfortable fits, and a fearless mix of contemporary exaggeration with timeless elegance make the collection a visual feast in itself. Coupled with Kolumb’s (Kolonpo) official partnership since 2013 with GORE-TEX, the world’s leading waterproof and breathable fabric for outdoor gear, along with the extensive use of new cooling technologies, the 2014 Spring/Summer collection is truly full of “substance.”
The “evolution” and innovation in the footwear line focus on two aspects: “lightweight” and “comfort.” Being able to “walk with ease” depends not just on your stamina but also on whether your footwear is light and comfortable enough. The 2014 Spring/Summer collection combines “light hiking” with “cool travel,” giving you a refreshing and invigorating experience on the go.
In today’s highly competitive outdoor industry, standing out is no easy feat. To secure Kolumb’s (Kolonpo) place in the market, change and evolution are essential. So come and see the new Kolumb (Kolonpo), get close to our efforts, and feel our transformation and dedication.
The theme of this launch, “Tibet Discovery,” speaks for itself — it’s about uncovering the essence of Tibetan culture and the meaning of life in one of the regions richest in cultural and ecological significance. By blending ecology with humanity and focusing on the protection of the diverse ecosystems in Tibet, the event also reflects the core mission of Kolumb’s “Light Outdoor Eco Fund.” That’s why designers have specially introduced the Qiangtang series — stay tuned.
The clothing line in the 2014 Spring/Summer collection continues the brand’s path of “evolution,” making bold reforms to traditional design. Bright color schemes, comfortable fits, and a fearless mix of contemporary exaggeration with timeless elegance make the collection a visual feast in itself. Coupled with Kolumb’s (Kolonpo) official partnership since 2013 with GORE-TEX, the world’s leading waterproof and breathable fabric for outdoor gear, along with the extensive use of new cooling technologies, the 2014 Spring/Summer collection is truly full of “substance.”
The “evolution” and innovation in the footwear line focus on two aspects: “lightweight” and “comfort.” Being able to “walk with ease” depends not just on your stamina but also on whether your footwear is light and comfortable enough. The 2014 Spring/Summer collection combines “light hiking” with “cool travel,” giving you a refreshing and invigorating experience on the go.
In today’s highly competitive outdoor industry, standing out is no easy feat. To secure Kolumb’s (Kolonpo) place in the market, change and evolution are essential. So come and see the new Kolumb (Kolonpo), get close to our efforts, and feel our transformation and dedication.
(New Product Launch Event Site)
(Attendees carefully reading the ordering manual)
(GORE-TEX Waterproof Technology Exhibition Area at the Venue)
(Water droplets dancing on a GORE-TEX jacket)
(A glimpse of the new products inside the venue)