The Grand Event of the KAILAS "Climbing Hope Stars" Youth Climbing Coaches Training Class
In recent years, with the surging popularity of climbing in China, this all-around and fashionable sport has not only won the hearts of young and middle-aged people but has also gained widespread popularity among teenagers. Since 2009, KAILAS has been consistently paying attention to and supporting youth climbing activities in China, from small beginnings in various regions to this year's nationwide "Climbing Hope Stars" campaign. The trend of youth becoming the main demographic for the future of climbing has become increasingly evident.
The "Climbing Hope Stars" refers to a large-scale event where local professional climbing institutions introduce, train, coach, and select young participants, ultimately choosing local "Climbing Hope Stars," who then undergo national training and selection to determine the national-level stars. This method of promoting youth outdoor sports through diverse activities such as training, selection, camps, and competitions has been widely welcomed by parents and students. Currently, the event has been launched in multiple cities including Beijing, Qingdao, Wuhan, Guangzhou, and Shenzhen, sparking a new wave of youth climbing enthusiasm across the nation.
KAILAS "Climbing Hope Stars" Youth Climbing Coaches Training Site
The event has also garnered widespread social attention, with many parents, including several well-known figures in the outdoor community, personally attending to show their support. For example, Zhong Qixin, the image ambassador of the "Climbing Hope Stars" and a KAILAS climbing team member who is the world speed climbing champion, was present at the event to interact and communicate with the young climbers. His sunny and handsome appearance, along with his light-hearted and humorous remarks, consistently brought the atmosphere to new highs.
The Enthusiasm and Warmth of KAILAS "Climbing Hope Stars" Ambassador Zhong Qixin Charmed Many Children
National fitness starts with the youth, and momentum for it also begins with them. The hope for promoting the widespread adoption of national fitness undoubtedly also lies with the younger generation. This grand promotional event focuses not only on the sport of climbing itself but also on the result of a collaboration between the KAILAS brand and the China Mountaineering Association to support the long-term, comprehensive development of young people. In 2013, the "Climbing Hope Stars" event will be held in 40 cities across the country at 50 climbing gyms, running from April through November.
Zhong Qixin Applauds the Excellent Performances of the Young Participants
As a professional climbing brand, KAILAS has not only been committed to promoting the development of China’s grassroots mountaineering and exploration sports—including sponsoring individual expeditions and major outdoor events—but has also driven public welfare projects such as the "KAILAS Outdoor Coaches Growth Program," "KAILAS Climbing Team," and "KAILAS Mountaineering and Exploration School." These initiatives have cultivated a large number of important reserve talents for China’s mountaineering and outdoor sports. Special emphasis has been placed on nurturing youth. All of these efforts have made significant contributions to the popularization and development of mountaineering and outdoor sports in China.
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