TaoYe Outdoor and YouQing Business School engaged in in-depth discussions on sports tourism and capital education, reaching a strategic cooperation consensus. The two parties will engage in comprehensive, deep, and sustained collaboration in areas such as platforms, brands, and business resources. In addition to aligning and upgrading products in education and sports, they will also jointly explore ways to enhance the environment for entrepreneur development, promoting their growth and progress in China.

TaoYe Outdoor: Sports+Tourism, pioneering new ways to enjoy outdoor activities
TaoYe Outdoor is an operator that provides global outdoor activity experiences for entrepreneurs, high-net-worth individuals, and outdoor enthusiasts. Over the past decade, TaoYe Outdoor has served over 5,000 quality enterprises and engaged more than 50,000 high-end entrepreneur participants. With millions reached through crowdfunding and a user reach in the tens of millions, its influence spans hundreds of millions. It has received three rounds of investment from institutions including Huagai Capital, Qingke Venture Capital, and Tuniu.

TaoYe is opening up its decade-long accumulated valuable experience and resources to collaborate with more outstanding enterprises in building a focused, inclusive, culturally rich, and warm-hearted outdoor sports service ecosystem. This aims to empower numerous industry partners and share the trillion-yuan opportunities in the outdoor sports industry.
YouQing Business School: A High-End Training and Value-Sharing Platform for China’s Business Community
YouQing Business School originates from ten years of high-quality training under Tsinghua University. Upholding Tsinghua’s philosophy of serving society through continuing education, and positioned with a focus on China’s depth and the world’s breadth, it has conducted over 200 post-EMBA education sessions in fields such as economics, management, and humanities. It has graduated more than 20,000 students, achieving significant economic and social benefits. The school currently operates centers for corporate governance training, industrial capital training, Chinese classics education, business and cultural leadership, and SME consulting services, making it a key platform for high-end business training and value sharing in China.

This cross-sector collaboration injects new thinking into entrepreneur education. It stems from the intrinsic connection between TaoYe Outdoor’s core values of “sincerity, reflection, altruism, perseverance, and diligence” and YouQing Business School’s philosophy of “virtue-driven self-strengthening, helping others achieve themselves”—the very foundation of their partnership.
Moving forward, TaoYe Outdoor and YouQing Business School will leverage their strengths around TaoYe’s high-end hiking events and YouQing’s educational training programs. Through strong collaboration, resource sharing, and mutual benefit, they aim to build China’s premier high-end outdoor sports service platform and a leading entrepreneur education platform, propelling both parties to new heights of development.