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Putting foreign travelers at ease: Japan introduces the "Service Quality Certification Mark"

Published: 2026-09-24 👁 100 views
Last updated 2026-09-24 — With the increasing number of travelers visiting Japan and Tokyo having been awarded the 2020 Olympic Games, in order to maintain tourism quality, Japan's Ministry of Economy, Trade and Industry will introduce a "Service Quality Certification Mark" for service industries such as restaurants and hotels, with implementation expected in the summer of 2016.

▲ Japan will launch the "Service Quality Certification Mark" to help foreign visitors feel confident patronizing certified establishments. (Illustration / Provided by DAGY Images)

Travel Center / Comprehensive Report

The number of travelers visiting Japan is on the rise, and with Tokyo having secured the 2020 Olympic Games, the Japanese Ministry of Economy, Trade and Industry plans to introduce a "Service Quality Certification Mark" for service sectors including restaurants and hotels, aiming for implementation in the summer of 2016.

According to Japanese media reports, the "Service Quality Certification Mark" will be evaluated based on the following criteria:

1. Staff members with foreign language communication skills
2. Ability to process tax-free procedures
3. Provision of card payment services

▲ Illustration of the "Service Quality Certification Mark." (Image / Screenshot fromGoo)

Although other standards have not yet been announced, the "Service Quality Certification Mark" is set to be implemented in the summer of 2016. In the future, establishments with this mark will offer travelers greater confidence when patronizing them.

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