Zhitan White Lotus

Zhitan White Lotus

Zhitan White Lotus is a protected geographical indication product.

Zhitan White Lotus is a geographical indication certification trademark.

　　In March this year, "Zhitan White Lotus," which has a thousand-year planting history and an annual output of 300,000 kilograms, quickly expanded its planting area after successfully registering as a geographical indication certification trademark. The county's industrial and commercial authorities adopted "three specialized" measures—assigning dedicated liaisons with local towns and villages, dedicated contacts with specialized cooperatives, and dedicated guidance for major lotus growers—to fully support the certification trademark in leveraging its brand advantages and enhancing the market competitiveness of branded agricultural products.

　　　Zhitan White Lotus gets its name from its main producing area, Zhitan Town, and is also cultivated in towns such as Hengshan, Mohuan, and Shifo. It has a history of over 200 years. Zhitan White Lotus is characterized by large seeds, thick flesh, white color, strong fragrance, and quick cooking. Historically, it was as renowned as Fujian Jian Lotus and Hunan Xiang Lotus. Rich in nutrients, it helps invigorate the spleen, relieve diarrhea, nourish kidneys, enrich essence, and calm the mind, making it a popular export to Hong Kong, Macao, and Southeast Asian countries. Notably, since 1994, the Zhitan lotus flowers, which grow alongside the white lotus, have been preserved and exported to countries like Japan, earning an excellent reputation.

　　Longyou Zhitan Town has over 2,000 acres of lotus fields and more than 800 years of traditional cultivation experience. Moreover, its processing methods differ from those used in Jiangxi, Hunan, and other regions. Zhitan Town employs a fully handcrafted, traditional processing technique that has earned its lotus seed products top national recognition, making lotus seeds a pillar industry for the entire town.