Hengbei Early Ripening Pear

Hengbei Early Ripening Pear

The Hengbei Early Ripening Pear is a geographical indication certification trademark.

　　The Hengbei Early Ripening Pear Eco-Tourism Garden in Hengbei Village, Dazhong Town, Yancheng City is located along the coast of northern Jiangsu by the Yellow Sea. It enjoys distinct seasons, abundant sunshine, and plentiful rainfall. Part of the 2.5-hour economic zone centered on Shanghai in East China, the area is well connected by the Coastal Expressway, the Xinchang Railway, and National Highway 204, and is just 30 kilometers from the first-class port of Dafeng Port. The garden is situated south of downtown Yancheng, adjacent to the urban area, covering a total area of 4.8 square kilometers. Major city roads including Dashen Road, Dongning Road, Chunliu Road, and Hengbei Avenue run through the garden, ensuring convenient transportation and a prominent location advantage.

　　The core area of the garden, Hengbei Village in Dazhong Town, is nationally renowned for its abundant production of early ripening pears. It is one of the largest production bases of early ripening pears in China, with 3,800 acres dedicated to their cultivation. Through a cooperative platform, the "Musk Deer" brand was registered, and the products have obtained certifications for pollution-free, green food, and organic food. The pears were awarded the title of Famous Brand at the China International Agricultural Fair for two consecutive years. In 2004, the village was recognized as one of the first “Yancheng Eco-Demonstration Villages,” followed by being named one of the first “Jiangsu Eco-Demonstration Villages” in 2005. In April 2010, it successfully passed the national-level planning review for an eco-demonstration village.

　　Since the establishment of the eco-tourism garden, leveraging the village’s ecological features, a development plan for the Hengbei Early Ripening Pear Eco-Tourism Garden was designed with the assistance of planning authorities from Shanghai, forming a functional layout of “two axes, one center, and three zones.” The two axes are: the landscape axis of Hengbei North Central Road and Hengtai Central Road. The one center is: a leisure and entertainment hub centered around the village committee and hotels/restaurants. The three zones are: the eastern ecological sightseeing area, the central residential living area, and the western leisure and entertainment area. New rural villages, farm stays, fishing centers, recreational clubs, fruit-picking estates, seedling breeding centers, fruit display centers, farmers' fitness centers, and leisure entertainment centers are currently under construction, making it an ideal destination for visitors to unwind, enjoy a vacation, and experience local life.