Purple sweet potato
Yonghong Village in Taipingying Township, Songtao County, Guizhou Province, is located at the eastern foot of Fanjing Mountain, on the northeastern edge of Guizhou where Sichuan, Hunan, and Guizhou provinces meet. The area boasts beautiful mountains and clear waters, a mild climate, abundant rainfall, distinct seasons, and forests, vegetation, mountains, and rivers that still retain their pristine natural state. The local soil is fertile, predominantly acidic red soil, and the terrain is relatively flat. The unique soil and natural conditions are highly suitable for cultivating distinctive agricultural products rich in nutrition and health benefits.
Yonghong Village has established a 3,000-mu ecological production base for specialty agricultural products, mainly producing purple sweet potatoes, purple potatoes, blueberry berries, and other purple and blue anthocyanin-rich specialty agricultural products. All crops are grown using biological organic fertilizers and biopesticides, without the use of chemical fertilizers or pesticides. Emphasis is placed on maintaining the balance of the original ecological system, ensuring the products are safe, environmentally friendly, and of high quality. In 2009, the village planted purple sweet potatoes on 250 mu. Due to the excellent quality, attractive appearance, great taste, and high nutritional value of the purple sweet potato variety, the produce was very popular among consumers and sold to Chongqing, Huaihua, and Guiyang, earning the nickname “Violet” sweet potato. In 2010, the village planted 1,000 mu of purple sweet potatoes, yielding a total of 2,000 tons of fresh tubers.
In 2010, Yonghong Village in Taipingying Township was awarded the title of “China Nutrition and Health Industry Demonstration Zone” by the National Development and Reform Commission, and in 2011, it was recognized as a “National One Village One Product Demonstration Village” by the Ministry of Agriculture.
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