Xiangquan Liquor

Xiangquan Liquor

　　Xiangquan Liquor

　　Xiangquan Liquor

　　1978

　　was first developed and produced in batches. Made from high-quality glutinous sorghum and brewed with water from three springs—Longquan, Fengquan, and Shouquan—located in the outskirts of Jishou City, Xiangquan Liquor benefits from premium spring water that is pure, sweet, and cool, with physical properties and ion content that exceed national standards.

　　The product features a unique production process and exquisite craftsmanship, combining the techniques of both Daqu and Xiaoqu liquor-making, integrating various aroma styles into one. Through processes such as raw material soaking, steaming, Xiaoqu saccharification, Daqu fermentation with lees, slow-fire distillation, quality-based liquor extraction, aging, meticulous blending, and refined packaging, it is produced. The liquor is colorless and transparent, richly aromatic, full-bodied, with a smooth, sweet, and mellow taste, harmonious and gentle, and a clean, refreshing aftertaste.

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　　with a long-lasting finish and a distinctive style. The renowned artist Huang Yongyu designed the purple clay pottery bottle packaging for the product. The annual production reaches 16,400

　　tons. The alcohol content upon leaving the factory is

　　54°, and it is packaged in 540 ml, 250 ml, and 125 ml sizes, with later production also including

　　38°

　　lower-alcohol Xiangquan Liquor. Xiangquan Liquor has been classified by domestic liquor experts as a mixed-aroma type, representing a new major aroma category emerging after China’s five traditional liquor types.

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　　Qin Hanzhang, a nationally renowned brewing expert, commented: “Xiangquan Liquor stands out for its unique ingredients, unique qu (fermentation starter), unique production process, and unique packaging, presenting a new image for the liquor category.”

　　Xiangquan Liquor became one of the pillar products of Xiangquan Group. It was rated as a High-Quality Product of Hunan Province for six consecutive years from 1979 to 1984; in 1985, it won the Silver Cup Award at the Hunan Provincial Liquor Competition, and in 1986, it received the “Furong Award” for Famous and Special Products of Hunan Province. In 1987, it was selected as the official banquet liquor for the 13th National Congress of the Communist Party of China. In 1988, it was awarded the Golden Cup Prize for Famous Liquor of Hunan Province, the Gold Award at the First China Food Expo, and the “Golden Dragon Soaring” Award for Excellent Export Products from the Ministry of Light Industry. In 1989, it earned the Silver Award at the First Beijing International Expo; in 1991

　　it won the Silver Award at the Second Beijing International Expo; in 1993, it received the highest honor—Gold Award—at the 7th Bordeaux World Wine Professional Expo in France; in 1994, it won the Gold Award at the Brussels International Expo in Belgium; and in 1995, it was certified as a “Famous Brand Consumer Product” by the World Famous Brand Consumer Products Certification Committee.