Chen Yanbo, the Dream Warrior and 2012 brand ambassador of the renowned American outdoor brand The North Face, completed two major competitions in South America and Europe this year. In July, he successfully conquered a 230-kilometer trek in Spain, once again putting Taiwan on the international stage with his outstanding performance. He fully embodies the spirit of never-ending exploration, braving the scorching sun to chase youthful dreams. On October 10th, Chen Yanbo will participate in the The North Face Sun Moon Lake Sacred Mountain Challenge – Mountain Wilderness Music & Fireworks Festival, enjoying the mountains and forests and embracing the outdoors with fellow outdoor enthusiasts!
This tripartite outdoor event combines a sacred mountain summit challenge, a mountain loop hike, and a mountain wilderness music & fireworks festival, presenting a unique Double Tenth celebration. (Image provided by Mook Editorial Department)
This year, The North Face launches the Sun Moon Lake Sacred Mountain Challenge – Mountain Wilderness Music & Fireworks Festival event to celebrate National Day. Combining cross-country running, mountain loop walks, and a fireworks music concert, this all-day outdoor activity from morning to night keeps the excitement going non-stop. For your National Day trip, pair it with The North Face’s new colorful backpack collection to create the trendiest summer look. With its unique patented Backsaver angled ergonomic technology, large-capacity storage space, and multifunctional compartment design, The North Face’s “Summer Go Out!” campaign encourages you to take bold steps toward your summer dreams and passionately enjoy the outdoor lifestyle!
The North Face’s new backpack collection, featuring patented Backsaver angled ergonomic technology, significantly reduces back pressure for a more comfortable carrying experience. (Image provided by The North Face)
Registration for the event opens on Friday, August 10th. Registrants will also receive a variety of event gifts including a premium The North Face sweatshirt, a The North Face backpack, and a The North Face sports towel. All registrations are done online.
Brand ambassador Chen Yanbo embodies the never-ending spirit of exploration, encouraging everyone to embrace the outdoors and pursue their dreams. Join the Sun Moon Lake Mountain Wilderness Music Concert for a wonderful holiday in nature. (Image provided by The North Face)
The North Face event official website:
http://www.thenorthface-outdoorfestival.com.tw