By MOOK Scenic Spots Family Travel Life Network, reported and compiled by Chen Guanxin
Having hosted 46 domestic and international walking events over 13 years, La new has specially designed its 47th mass walk as the "New Taipei’s Most Bullish Event – Taiwan’s Running of the Bulls." The event invites the most popular Lamigirls to serve as promotional ambassadors, welcoming friends from all over Taiwan – bring your parents, siblings, and loved ones. On October 5th, gather at the Breeze Canal Square in the Greater Taipei Metropolitan Park in New Taipei City – the most “bullish” place for an outing – and walk together for health as a family.
The 47th La new mass walk will take place on October 5. (Photo provided by New Taipei City Tourism Bureau)
With 13 years of experience organizing mass walking events, La new is introducing a 4.2-kilometer mini marathon this year, offering participants a different fitness experience. This year, inspired by the bull horn design in its corporate identity, the theme “Taiwan’s Running of the Bulls” was born. Participants are warmly invited to don bull horn hats and charge forward, creating a uniquely Taiwanese scene of thousands of bulls running together. On October 5, the Lamigirls will also appear in person to cheer on all participants.
Chen Kuo-chun, Director of New Taipei City Tourism and Travel Bureau, said that walking and jogging have become the hottest sports trends in Taiwan in recent years. New Taipei City boasts the Greater Taipei Metropolitan Park, spanning 424 hectares – 1.5 times the size of New York’s Central Park and equivalent to 16 Da’an Forest Parks. It’s perfect for walking, running, cycling, water activities, baseball, basketball, and more. In May this year, the city government held a walking event here and received an enthusiastic response from the public. The group “Free to Play” even praised it as a “super park.” Aside from sports, visitors can also enjoy the natural ecology and scenic waterfront views.
Registrations are now open at all La new nationwide outlets. From now until October 2, anyone capable of completing a 4.2 km run or 8 km walk is welcome to sign up. Whether you choose the mini marathon or the walk, registering and paying the 499 NTD fee will get you a drawstring waist bag for the event. Show your registration receipt at any La new outlet to get an instant 500 NTD discount on selected items. Participants will also receive the iconic sun-shading bull horn hats worn by the Lamigirls, creating a spectacular scene of “a mass walk with ten thousand bulls charging!” Groups of three or more friends and family can register together to receive “bonus coupons,” plus a group photo and extra chances to win prizes. Those who attend the event also have a chance to win 300,000 NTD in cash.
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