The Gudetama Cute Cake Theme Exhibition Is a Big Hit

By / MOOK Scenic Spots Family Travel Life Network Editorial Team
 
Gudetama, always shown in a slouched, laid-back pose, has won the hearts of many with its adorable and comforting image. Its immense popularity continues to sweep across Taiwan. In addition to the much-anticipated year-end themed exhibition “Gudetama Can’t Be Bothered Exhibition,” it has recently collaborated with a cupcake business to launch a themed cake, sparking a buying frenzy.

Sanrio’s Gudetama, a character beloved by fans both in Japan and abroad, is a new character that debuted in 2013. Shortly after its launch, it gained significant popularity by securing second place in Sanrio Japan’s “Food Character Selection Contest” thanks to its distinctive image. Now, riding the wave of Gudetama fever, cupcake brand Claudi has also teamed up with Gudetama to launch themed cupcakes. These include “Jiggly Berry” with berry-flavored jam filling, “Chill Chocolate” with chocolate flavor and a soft marshmallow center, and “Lazy Apple” with apple flavor drizzled with rich caramel sauce — three flavors in total. Each cupcake features a Gudetama lying down, sitting, or sprawled out, which is incredibly soothing to look at. Made in limited daily handmade batches and priced at NT$120 each, they sold out within an hour of going on sale, showcasing the undeniable charm of Gudetama.