The logo of Polaris represents the three poles of the Earth — the South Pole (HE), the North Pole (SHE), and the Third Pole (Mount Everest), symbolizing the ultimate limits that outdoor sports can reach and the brand’s pursuit of exceptional product quality. The design of the Polaris logo is inspired by the traditional Chinese philosophy of “harmony between man and nature,” representing the essence of outdoor life where humans and nature coexist in harmony.
youmezz's Weibo