Discussing the process of BIGPACK’s diversified development
Starting in 2012, BIGPACK stepped up its promotion in the field of international sports marketing and the Chinese market. The BIGPACK brand has now launched four major series to the market: technical climbing, wilderness exploration, off-road hiking, and trekking travel, with products covering outdoor backpacks, apparel, sleeping bags, accessories, and more.
What surprises will BIGPACK, which has evolved from a single backpack production line to diversified outdoor development, bring to outdoor enthusiasts in 2013? Green Light Outdoor Network interviewed Mr. Yin Qingqiu, Chief Executive Director of the TORONTO Group, on this matter at the 9th ISPO BEIJING Outdoor Exhibition held at the Beijing National Convention Center on March 1.
What surprises will BIGPACK, which has evolved from a single backpack production line to diversified outdoor development, bring to outdoor enthusiasts in 2013? Green Light Outdoor Network interviewed Mr. Yin Qingqiu, Chief Executive Director of the TORONTO Group, on this matter at the 9th ISPO BEIJING Outdoor Exhibition held at the Beijing National Convention Center on March 1.
