A leading global outdoor brand—Pelliot—is guiding China’s outdoor sports toward professionalism.

    “We have always been committed to advancing the professionalization of outdoor sports in China. In June 2012, at the Honglu Villa in Beijing, representatives from brand dealers across the country experienced Pelliot’s brand-new 2013 spring/summer product line.The latest high-tech fabrics and internationally inspired designs gave domestic peers a fresh understanding of the world-class professionalism in outdoor gear.” A Pelliot representative stated that the ‘Pelliot 2013 Spring/Summer Order Fair’ fully demonstrated the rapid development of China’s outdoor sports industry and opened a door for local enthusiasts to learn about professional outdoor gear.

   “‘WELCOME TO NATURE’ has always been the brand philosophy we aim to convey. Through our professional outdoor apparel, we hope to inspire more people in China to step into nature, experience the true charm of outdoor activities up close, and embrace challenges with a positive and optimistic spirit.” The representative also mentioned that in the coming days, Pelliot will become more visible to the Chinese public, allowing a broader range of outdoor enthusiasts to enjoy the safety, comfort, and convenience offered by professional outdoor clothing and gear, thereby contributing further to the popularization and development of outdoor sports in China.