Matcha latte from Ise, Japan—free “trio soft serve” is sheer heaven!

▲ The matcha latte at “MaChaGen” is a must-order signature item. (Photo provided by MaChaGen MatchaMoto)

Reported by Hu Shaofu / Taipei

A wave of vibrant green matcha fever is sweeping across Taiwan, and it has now reached Taoyuan. Locals in the region who love matcha have surely heard of the refreshing Japanese-British style matcha café “MaChaGen MatchaMoto.” Starting now, simply download the ETtoday ETTODAY News Cloud app and you can enjoy a complimentary dessert—the “trio soft serve” worth NT$80!

▲ Show the ETtoday ETTODAY News Cloud app at “MaChaGen” to receive your free gift. (Photo provided by MaChaGen MatchaMoto)

“MaChaGen” is one of the few cafés in Taoyuan that specializes in matcha-based drinks. Their rich and creamy matcha latte is an absolute must-try, and many customers consider it the signature item. The matcha used here comes from Ise in Mie Prefecture, Japan. The owners personally traveled there to source it directly from tea merchants and have established a contractual partnership—a rare collaboration model in Taiwan. In addition, to promote authentic Japanese matcha and culture, the shop strives to offer a variety of options at affordable prices, gradually building a solid reputation in the Taoyuan area.

▲ The matcha used at the café is all sourced from Ise in Mie Prefecture, Japan. (Photo provided by MaChaGen MatchaMoto)

Given the recent matcha craze across Taiwan, “MaChaGen” is actively promoting matcha culture by inviting customers to grind their own matcha. This offers not only a taste of traditional Japanese culture but also the fun of DIY.

▲ The “Uji Kintoki” dessert offered at “MaChaGen.” (Photo provided by MaChaGen MatchaMoto)

In addition,with Christmas just around the corner, the café has created a festive and colorful Christmas special using its signature premium items as the base. The star is a strawberry snowman mousse cake, and if you visit during the Christmas month to enjoy this dessert, the café will even give you a specially designed soft drink coaster as a gift!

▲ The “MaChaGen” dessertChristmas special. (Photo provided by MaChaGen MatchaMoto)

Even better,from now until January 10, simply download the ETtoday ETTODAY News Cloud app, visit “MaChaGen” for dine-in (with an order placed), and your table can redeem a complimentary trio soft serve dessert made by the café, worth about NT$80. The first 100 customers will also receive a Christmas commemorative drink coaster (worth about NT$40)!

▲ Now just show the ETtoday ETTODAY News Cloud app at “MaChaGen MatchaMoto” to enjoy a free dessert. (Photo provided by MaChaGen MatchaMoto)

MaChaGen MatchaMoto

Address: No. 2, Taoyuan Street, Luzhu District, Taoyuan City
Phone: 03 352 2214
Business hours: Monday 12:00–22:00, Tuesday–Friday 11:00–22:00, Saturday & Sunday 10:30–22:00

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