The first-ever pop-up store in the beverage industry: the cool and refreshing selection shop of Black Sugar Soda

By MOOK Scenic Spots Chen Wenlin, compiled and reported
 
Everyone is familiar with the age-old brand Black Sugar Soda. Following the launch of its black-and-white, minimalist-designed “Refreshing Der” sugar-reduced version, the brand has once again extended the idea of simple living by setting up a new concept image store — the “Black Sugar Soda Refreshing Der Selection Shop” — in the alleys of Xinyi District. The store features a simple design that creates a stylish and literary-youthful vibe, making passersby can’t help but glance curiously.

In addition to its fashionable exterior, the selection shop offers up to 25 fun items to experience and purchase, including a sugar-free parts paper camera, a sugar-flipped tumbler, and a sugar-less boredom-relieving ice tray. It also sells soda-shaped handmade cookies and exclusive cool summer flavors of the “Refreshing Der” special blends — fun-shaped snacks and drinks that are quite entertaining.

Additionally, the selection shop has designed another unique space called the “Refreshing Der Theater,” which screens the “35% Stress Relief Movies” daily from 3 to 5 PM. Alongside enjoying delicious food and fun selection items, you can also watch movies, making it a brand-new choice for holiday outings.
 
【Info】
Black Sugar Soda Refreshing Der Selection Shop
Address: No. 20-1, Lane 553, Section 4, Zhongxiao East Road, Xinyi District, Taipei City