
Text and photos by /Orange Dog Loves Candy
It’s said online that there are three must-try beef noodles in Taichung, one of which is 【Hunan Flavor Beef Noodles】. The main branch is on Jingwu Road, but there’s also a branch on Huamei Street near my place. As for which one tastes better, opinions really vary. I vaguely remember my first time trying Hunan Flavor was seven years ago, but my memory of the taste back then is quite blurry. Still, you can see it fills up immediately after opening every noon, so I recently found time to revisit it. The tricky part around here is probably parking—motorcycles are fine, but for cars, you’ll need to find spots on Gongyi Road or Zhongming South Road.

The shop is entirely white, kept clean and tidy with a fairly spacious interior—no old-fashioned feel like traditional eateries. Most of the seating is communal square or round tables, so be prepared to share a table with others. The most unique thing is that there are very few young customers; most are older folks or grandparents.

Having operated in Taichung for decades, it’s naturally built up a loyal customer base—even food critic Hu Tianlan highly recommends it. The kitchen is semi-open, with one side for marinated dishes and the other for cooking noodles. The noodle cooking and soup ladling are handled separately and efficiently without any sloppiness.


Noodles cooked to about 70-80% doneness are lifted from the middle with long chopsticks and placed in the bowl in two neat sections—one in front, one behind—an unusual but tidy way to arrange the noodles.

For ordering, just go to the marinated dishes counter at the back. The main options are beef noodles, dry noodles, plain noodles, and beef soup. Honestly, the prices aren’t expensive—at 120 NT for beef noodles, many places have raised their prices to 170 or 180 NT in recent years.

More unusually, though not listed on the menu, I often hear people order ‘lamb noodles’!? Not sure if I misheard. For marinated dishes, you pick them yourself onto a plate, and the staff weighs them to calculate the price. They quote prices per liang (a traditional unit), which I never bother converting. There’s tendon, tripe, large intestine, kelp, tofu, pickles, etc. My plate came to 250 NT—not cheap.


But it didn’t feel outrageously expensive to me, especially since after trying the highly recommended marinated dishes from Old Deng’s Beef Noodles in Tainan’s Shuijiaoshe, I doubt you’ll find many other places where the marinated dishes feel ‘too pricey.’ Interested? Give Tainan a try, XD.

【Signature Beef Noodles │ 120 NT │ Larger bowls priced separately】
The amber-colored, clear broth—just the aroma tells you it’s beef soup, nothing like typical red-braised or clear-simmered versions. A faint beef fragrance wafts from it, with four large slices of beef stacked in the middle and a sprinkle of scallions. The presentation is neat, with zero greasy feel, much like the clean impression the shop gives. The clear broth tastes ‘very refreshing,’ brewed from beef tendon, beef, and bones—a pure, unadulterated beef flavor.

Though the broth, aside from its aroma, is quite light for me, with a subtle sweet taste and no greasiness. The noodles, reportedly sourced from a specially selected noodle factory, came out softer than expected—by the second half, they were even softer.

But the beef won me over more—it’s not overly tenderized soft, but rather soft and juicy with a solid texture. The tendon parts have a bouncy chew, and each piece of beef is delicious. The portion size is actually quite generous; the normal serving plus some side dishes is enough to fill you up.

【Dry Noodles │ 30 NT (Yangchun Noodles more recommended)】
Though Hu Tianlan recommended Yangchun Noodles, I’ve always had a soft spot for dry noodles whenever I visit any noodle shop—probably because aside from ramen and beef noodles, I’m generally not a fan of saucy noodles (they tend to get soggy). When it arrived, I thought, ‘Is this just a plain noodle bowl?’ There wasn’t even a sprinkle of scallions—it looked very plain. But the lard is at the bottom of the bowl, and once you mix it lightly, the color isn’t too heavy, and the sauce is as light as their broth.

Lightly savory and slightly sweet, the noodles are more elastic than the beef noodles, though I still found them a bit soft. They serve an extra bowl of soup, not just plain broth—the broth has a rich aroma and tastes pretty good. I think I should’ve just ordered Yangchun Noodles as advised. I heard the Yangchun Noodles broth is brewed from pork bones and bean sprouts.

【Marinated Platter │ 250 NT │ Beef tendon, tripe, kelp, peanuts, marinated large intestine】
The marinated dishes aren’t exactly cheap, probably due to the beef tendon and tripe, but at least the portions are hearty. The tripe is probably my favorite—also probably the ‘most flavorful’ dish here. It’s tender-crispy, well-marinated, and delicious. The beef tendon is thick and chunky, with a subtle marinated aroma and a satisfying bounce without being overcooked. I also love the marinated large intestine—great flavor and big chunks. For these three, since they’re weighed, I don’t know the individual prices. The peanuts are also quite recommendable—a decent portion size, tasty, and even a little appetite-whetting. For me, I actually prefer the marinated dishes over the beef noodles. Really a shame if you don’t grab a plate here.

For a famous beef noodle spot, the noodles themselves are reasonably priced, and the broth has a distinct Hunan-style, homemade flavor. Even if it’s not my personal favorite, it’s a memorable taste. The fact that it’s always packed daily isn’t just luck—you can tell the old Taichung locals know about this place. Reviews are mixed, but the fans outweigh the critics. I did see some travel bloggers mention that the owner and his wife usually work at the Huamei Street branch (not sure if true), but I haven’t tried the main branch, so I can’t definitively say how it truly tastes. I’ll have to check it out another time, Up!

[Hunan Flavor Beef Noodles, Xiangshang Market │ West District]
Address: No. 303-7, Huamei Street, West District, Taichung City (near Matou Head Creek)
Phone: 0423017077
Business Hours: 11:00 AM – 2:00 PM
Tip: Easier to park motorcycles nearby; cars need to find parking elsewhere
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