The new Mister Donut collaboration item, the Alien Eco Cup, is creating a shopping frenzy.

Text / MOOK Scenic Editorials compiled and reported     Photos / Mister Donut

Healing and super-cute character designs have sparked a craze, and related merchandise has driven the rise of "kawaii economics." Recently, Mister Donut collaborated with Japan’s wildly popular brand “CRAFTHOLIC Alien” to launch a cross-brand collection featuring newly designed cup sleeves and lids, triggering a shopping rush among customers. Targeting the summer vacation market, from July 24, the “Alien Eco Cup Set” and “Alien Summer Inflatable Cup Holder” will be available at all Mister Donut stores nationwide. On August 2, a limited-edition “Lemon Bear Eco Cup Holder Set” will also be launched exclusively at 7-ELEVEN in-store shops.

The Alien Eco Cup Set, launched on July 24, combines the classic Striped Bear and Donut Dot Rabbit to create a brand-new design; the Alien Summer Inflatable Cup Holder, launched on August 1, draws inspiration from the concept of a summer pool to produce an adorable and eye-catching inflatable swim ring-style cup holder.

[Info]
Alien Eco Cup Set
Available July 24; add NT$128 to any purchase to get the cup set
 
Alien Summer Inflatable Cup Holder
Available August 1; add NT$49 to any purchase to get it
 
Lemon Bear Eco Cup Holder Set (available exclusively at 7-ELEVEN in-store shops)
Available August 2; add NT$148 to a purchase of 5 or more donuts to get one