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The Disney Snoopy specialty store is located right next to the Hello Kitty specialty store.

Published: 2026-11-08 👁 102 views
Last updated 2026-11-08 — The business opportunities created by merchandise featuring anime characters are endless. Xinyi District attracts a large number of shoppers as well as many international tourists, and these globally renowned anime star-themed products are particularly appealing to buyers—whether as gifts, souvenirs, or personal use, they drive many visitors and consumers wild.

By MOOK Scenic Spots Home, compiled and reported

The business opportunities created by merchandise featuring anime characters are endless. Xinyi District attracts a large number of shoppers as well as many international tourists, and these globally renowned anime star-themed products are particularly appealing to buyers—whether as gifts, souvenirs, or personal use, they drive many visitors and consumers wild.
 

The Hello Kitty specialty store has moved into Breeze Songgao. (Photo by MOOK Scenic Spots Home / Zhang Yingying)

Photos taken after the opening are included at the end of the article.

A Disney-authorized specialty store. (Photo by MOOK Scenic Spots Home / Zhang Yingying)

Located on the second floor of Breeze Songgao in the center of Xinyi District’s Xiangdi Boulevard, after the Disney-authorized general store moved in at the end of 2015, a Minions specialty store, Beast Kingdom’s Marvel heroes, LEGO, Snoopy specialty store, Lisa & Jasper, and Big Ear Monkey—all specialty stores selling popular anime character merchandise—have opened one after another. And in 2017, the big star of the anime world, the Hello Kitty specialty store, officially opened on October 5th, with the neighboring stores being the Disney store and the Snoopy store.

 

The Snoopy specialty store offers a wide range of products, including footwear. (Photo by MOOK Scenic Spots Home / Zhang Yingying)

On the same floor, the Beast Kingdom section sells Marvel heroes and other merchandise loved by boys of all ages. (Photo by MOOK Scenic Spots Home / Zhang Yingying)

The Hello Kitty specialty store, under the Sanrio brand, is not only found in department stores and standalone locations (such as the Gongguan branch), but this time it has also set up in the VIVITAX series shops at Breeze Songgao. The selected products here include more accessories and goods aimed at older girls, blending fashion and trendiness, offering fans of Hello Kitty and Sanrio even more choices.

Lisa & Jasper merchandise is also available at Breeze Songgao. (Photo by MOOK Scenic Spots Home / Zhang Yingying)

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