Pink lovers’ new obsession: High-fashion brunch that’s taking over NYC

The pink fashion trend is sweeping the globe. With spring in full bloom and cherry blossoms in full display, Taiwanese businesses have spotted an opportunity and launched a wave of pink-themed drinks that’s now taking off. This pink craze has already taken over New York City’s fashion scene, and the pink-hued restaurant “Pietro Nolita” in Manhattan’s city center has become the new hotspot for social media check-ins.

Pietro Nolita may be tucked away in an alley, but its unique exterior makes it impossible to miss. (Photo from Instagram)

A must-visit for pink lovers. According to Lonely Planet, Pietro Nolita, located in the heart of Manhattan, may be hidden in an alley, but its standout appearance is hard to ignore. One of its investors works in the fashion industry, which is why fashion insiders frequently drop by. The restaurant even launched a pink T-shirt that made appearances at New York Fashion Week.

Pietro Nolita is entirely pink—from the façade to the walls, furniture, chairs, and even the bathrooms. (Photo from Pietro Nolita Instagram)

Pietro Nolita is entirely pink—from the façade to the walls, furniture, chairs, and even the bathrooms—because the owner believes pink is a relaxing color that represents happiness, joy, love, peace, and tranquility.

The pink T-shirt launched by the restaurant was even spotted at New York Fashion Week. (Photo from Pietro Nolita Instagram)

The restaurant serves 1950s-inspired dishes. Originally conceived as an Italian eatery focused on healthy eating, it’s a must to try the pasta here, which can also be prepared gluten-free or vegan. The vibrant yet cozy atmosphere has made Pietro Nolita a new must-visit spot for social media enthusiasts.

Pietro Nolita serves 1950s-style cuisine, originally envisioned as a health-focused Italian restaurant. (Photo from Pietro Nolita Instagram)