Get Discounts Even If You're Not Surnamed Chen – Laochen Cold Noodles Linsen Branch Grand Opening, Buy One Get One Free for Just 2 Days

▲ Laochen Cold Noodles Linsen Branch’s grand opening features a buy one get one free promotion, available only on December 15 and 16. (Photo / Reporter Huashao Fu)

Travel Center / Comprehensive Report

To celebrate the opening of Laochen Cold Noodles Lehua Flagship Store, they launched a promotion where anyone surnamed “Chen” can enjoy free cold noodles. This instantly attracted netizens to flood the fan page with comments and tag their Chen-surnamed friends. However, those not surnamed Chen shouldn’t be disappointed—Laochen Cold Noodles has prepared a special offer. The Laochen Cold Noodles Linsen Branch is opening ahead of schedule, offering a buy one get one free deal on December 15 and 16.

It’s believed that in recent days, those surnamed Chen may have been tagged on Laochen Cold Noodles’ fan page or on the ETtoday News Cloud fan page. Now, Laochen Cold Noodles also wants non-Chen individuals to enjoy a discount. On the Laochen Cold Noodles Banqiao Founding Store fan page, it was announced, “If you’re not surnamed Chen, Laochen still has a special offer prepared.” For two days, December 15 and 16, enjoy buy one get one free on cold noodles, with a special note that “you absolutely don’t need to be surnamed Chen.”


▲ Laochen Cold Noodles with runny egg. (Photo / Reporter Huashao Fu)

Laochen Cold Noodles, which now accepts franchisees, is expanding rapidly. Currently, in addition to the Banqiao Founding Store, there are also branches in Tonghua, Jingmei, Xinzhuang, Wuchang, Taichung Fengjia, the trial-operating Lehua Flagship Store, and the newly opening Linsen Branch. Regarding franchise quality, Laochen Cold Noodles stated on Facebook that the taste is guaranteed to be consistent—or else you can come to Laochen.

The owner of Laochen Cold Noodles loves eating cold noodles and hopes to share them with more noodle enthusiasts. So, during his off-hours, he personally developed the optimal ratio for sesame paste and soybean paste. The making of Laochen Cold Noodles seems simple: first prepare the noodles, then add Sichuan pepper sauce, garlic, special sauce, sesame paste, chili sauce (depending on whether the customer likes spice), and finally sprinkle with cucumber. But the preparation work afterward is very time-consuming. Each serving of cold noodles costs 50 New Taiwan Dollars.