
▲ Yilan Literature Museum served as the main setting for Takeshi Kaneshiro’s latest ad. (Photo / Mi’er)
Travel Center / Comprehensive Report
Asian heartthrob Takeshi Kaneshiro helped put Taitung’s Brown Highway on the map with his iconic line “I SEE YOU.” Now, he has been invited to shoot a new 4G promotional ad for a telecom provider. Although the ad hasn’t aired yet, the filming locations — Yilan Literature Museum and Hesheng Taiping Café — have already gone viral online. The scenes from the ad are expected to become new pilgrimage spots.
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The only lighting in the spacious indoor area comes from the natural light outdoors, while the continuous sound of raindrops resembles melodious music — undisturbed by the man sitting quietly at the table, deep in thought, wearing thick-framed glasses... As one of the main settings for the ad, the “Yilan Literature Museum” became the residence of the principal of the then “Yilan Agricultural and Forestry School” (now National Ilan University) in 1926. After being officially designated as a historical monument in 2001, it opened to the public for free in 2011.
Both inside and out, the old Japanese-style wooden bungalow has been fully preserved. A stone path paved with rectangular stones extends from the entrance to the garden of the bungalow. The tatami-floored Japanese-style room is enveloped in a rich atmosphere of literature and coffee. Visitors can enjoy coffee here while reading literature related to Yilan or quietly admire the artworks on display. It is an important local spot where one can experience both cultural ambiance and historical charm.

▲ Hesheng Taiping is designed with a nostalgic Japanese retro style that captivates visitors. (Photo / Coffee Uncle)
Formerly the site of Taiping Hospital, established nearly a century agoHesheng Taiping has now been transformed into a café with a Japanese retro vibe. According toblogger “Coffee Uncle,” who visited the place,the building itself is an 80-year-old structure. Upon entering the café, before even tasting the bitter richness of the coffee, visitors are drawn in by the vintage interior decor.
From small details like power sockets and oversized lamps refurbished from parts of fishing boats, to larger features such as authentic Japanese sliding doors and renovated tatami mats with their distinctive scent, this old building — which has silently witnessed the region’s rise and fall — is telling a brand-new story. After attracting Takeshi Kaneshiro to briefly visit, it may soon become a must-see hotspot in Yilan.
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