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East Coast Century Ride Challenge – Limited Riders Recruiting Now

Published: 2026-11-08 👁 101 views
Last updated 2026-11-08 — Organized by the Eastern Coastal National Scenic Area Administration, Tourism Bureau of the Ministry of Transportation and Communications, the 2013 Brave the East Coast Cycling Event will kick off on April 14 at the Jialulan Recreation Area. Online registration is now open until 24:00 on March 31...

By MOOK Scenic Spots Family Travel Life Network, Reported by Chen Guanxin
 
Organized by the Eastern Coastal National Scenic Area Administration, Tourism Bureau of the Ministry of Transportation and Communications, the “2013 Brave the East Coast Cycling Event” will commence on April 14 at the Jialulan Recreation Area. Online registration is open from now until 24:00 on March 31, with plans to recruit 2,000 cyclists to gather together. Through this year’s theme “2013 Brave the East Coast – Ride the Hundred-Mile Wind, Fun Awaits You,” participants will enjoy a spring tour of Hualien and Taitung while taking in the stunning coastal scenery.

The 2013 Brave the East Coast Cycling Event will take place on April 14 and is expected to recruit 2,000 cyclists to enjoy the views of the East Coast. (Photo provided by David Chen)

This year’s cycling route will primarily follow the East Coast Highway (Provincial Highway 11), divided into two main categories: competition and challenge. The competition category features a 100-kilometer route, further divided into age-group and elite divisions, with prize money ranging from NT$30,000 to NT$2,000. The challenge category includes a 40-kilometer Lohas group, a 100-kilometer Passion group, and a 200-kilometer Challenge group, with registration fees ranging from NT$400 to NT$1,000. Registered participants will also enjoy services such as shuttle bus pick-up at designated train and bus stations, event commemorative shirts, event manuals, souvenirs, refreshments, chip timing, and public liability insurance. At Jialulan, there will be live music and dance performances as well as lucky draws, along with various food stalls offering fresh seafood and indigenous mountain delicacies for visitors to sample.
 
Lin, deputy director of the Eastern Coastal National Scenic Area Administration, said that the planned cycling routes of 40 km, 100 km, and 200 km include the following: the 40 km route will pass through Jialulan Recreation Area, Dulan, and Jintun Recreation Area; the 100 km route will also go through Donghe, the old Provincial Highway 8, Chenggong Town, and Sanxiantai Recreation Area; and the 200 km route will additionally cover Zhongyong Tribe, Baxian Cave, and Changhong Bridge.
 
In addition, the “Third East Coast Travel Enthusiast Event” is back again this year. In addition to the annual events and regular activities organized by the Eastern Coastal National Scenic Area Administration, participants can also upload travel videos and photos, share travel experiences, join tribal experience activities, and complete challenge tasks—totaling 22 different routes. Everyone who participates has a chance to win a NT$6,000 prize. The Brave the East Coast Cycling Event is one of the point-earning routes. Simply by registering for the April 14 event, participants can earn high-value prizes and a variety of gifts. Once registered, the Eastern Coastal National Scenic Area Administration will automatically input participants’ information, making it easy to accumulate route points. Participants can also take the Taiwan Tourist Shuttle’s Eastern Coast Line bus, take a photo with the event poster inside the bus or holding their ticket, and upload it to the event website. Alternatively, sharing a written and visual record of the event on the activity website will also earn points. Visit the Eastern Coastal National Scenic Area Administration website at www.eastcoast-nsa.gov.tw.
 
 
● Read more: Gather friends for a bike tour of Taiwan – Upload your travelogue for great deals
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