By MOOK Scenic Spots Home, compiled and reported
In 2018, the Belgian royal brand GODIVA teamed up with 7-ELEVEN to launch a comforting dessert, the dark chocolate mousse cake, which caused a buying frenzy. This year, the two have joined forces again to release the “GODIVA Macadamia Dark Chocolate Flowing Heart Ice Cream” at all 5,500 7-ELEVEN stores across Taiwan on June 17, priced at NT$99 per unit, with a limited release of 250,000 units nationwide!
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Exclusively crafted for Taiwan: GODIVA Macadamia Dark Chocolate Flowing Heart Ice Cream.
Formulated and supervised by GODIVA’s Global Chef, Chef Philippe, the ice cream uses imported classic chocolate ingredients with an exclusive recipe from Belgium to deliver GODIVA’s premium Belgian chocolate flavor. The macadamia dark chocolate shell offers a layered taste experience, where the macadamias and dark chocolate intertwine to highlight a refreshing aroma.
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7-11 launches the “GODIVA Macadamia Dark Chocolate Flowing Heart Ice Cream,” limited to 250,000 units nationwide.
The flowing dark chocolate center in the ice cream delivers a chilling sensation that runs through your whole body, with every bite bringing layer upon layer of surprise. The packaging design of the GODIVA Macadamia Dark Chocolate Flowing Heart Ice Cream is uniquely inspired by a gift box, making every indulgent and refreshing bite feel like a little surprise gift to yourself — perfect for eye-catching IG posts.
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Its gift-box-like opening design makes every bite feel like a little surprise to yourself.
Since 2014, 7-ELEVEN has collaborated with GODIVA, and the exclusive new products launched during the annual Chocolate Awards have consistently ranked in the top three on the bestsellers list. In 2018, the “GODIVA Rich Dark Hot Chocolate” sold a staggering 650,000 cups within a week, while the “GODIVA Dark Chocolate Mousse Cake” flooded IG feeds and also boosted sales in the dessert category.
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The GODIVA Macadamia Dark Chocolate Ice Cream isn’t even available at GODIVA boutiques — you can only get it at 7-ELEVEN.
Additionally, from now until December 31, 2019, you can present the coupon on the box to enjoy a NT$50 discount on purchases of NT$300 or more at any GODIVA store across Taiwan.
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》https://www.mook.com.tw/article.php?op=articleinfo&articleid=20997