Huayi Brothers Film World lands on the must-visit list, immersive experience earns strong reputation

    Recently, Dianping officially released its 2019 “Must” series list, and Huayi Brothers Film World (Suzhou), with its excellent consumer reputation, made a strong debut at the top of the Dianping Must-Visit List. Particularly noteworthy is that after more than two months of selection, the roller coaster “Tianwei Yi” in the Tai Chi-themed area of Huayi Brothers Film World stood out among nearly 600 attractions nationwide and ranked on the “Top Ten Must-Ride Roller Coasters in China” list.

Based on real review big data, it made the Dianping Must-Visit List

In April this year, Dianping released this year’s “Must” series list, and Huayi Brothers Film World was highly rated and selected for the Must-Visit List, becoming a top choice for travelers to add to their must-do lists. The Dianping “Must” series list is comprehensively selected based on user review big data and verified user experiences, covering major urban consumption scenarios such as dining, shopping malls, tourism, and hotels, and is widely recognized by users. Among the user reviews for Huayi Brothers Film World, terms like “immersive,” “Instagram-worthy,” and “definitely worth visiting” became high-frequency words. The spontaneous praise from visitors helped the film world stand out on the “Must” series list, which has strictly unified selection criteria.

In the “Hottest Spring Theme” category, the Tianwei Yi roller coaster in the Tai Chi area of Huayi Brothers Film World made the list, becoming one of the Top Ten Must-Ride Roller Coasters in China and a universally acknowledged must-do activity for spring trips. Dianping users have given it high praise, with one commenting: “Your feet are off the ground, and sitting on the outside seat feels really thrilling and fun!” Another user raved: “It’s intense, lives up to the hype, and the safety measures are top-notch.” It is precisely this thrilling ride experience combined with meticulous safety measures that have made Tianwei Yi a truly must-ride roller coaster in the eyes of visitors.

Double success: high praise from visitors and industry recognition, operational excellence acknowledged

Since its opening in July 2018, Huayi Brothers Film World has been recognized by consumers for its immersive entertainment experience and high-quality service capabilities, earning widespread acclaim. At the industry level, Huayi Brothers Film World (Suzhou) has also gained solid operational capabilities, winning over a dozen authoritative awards and receiving high praise from industry insiders.

On November 30, 2018, at the closing ceremony of the 21st “Oriental Water City” Suzhou International Tourism Festival in China, Huayi Brothers Film World (Suzhou) was awarded the “Suzhou Top Ten Tourism Innovation Products” prize. Meanwhile, two public restroom facilities within the film world were also honored with the “Most Beautiful Toilet” title.

On the same day, at the second “Jinji Lake Business Summit Forum” hosted by the Suzhou Industrial Park Business Federation, Huayi Brothers Film World was awarded the “Urban Development Promotion Award.” The government highly praised the film world’s contributions to upgrading Suzhou’s tourism industry, improving quality, and promoting cultural dissemination.

In December, at the “Amusement Industry Golden Crown Awards Ceremony” hosted by AmuseWorld, Huayi Brothers Film World swept five major prestigious awards from the industry’s authoritative professional awards, the “Amusement Industry Golden Crown Awards”: Outstanding Theme Park, Outstanding Detail Construction and Theming, Outstanding Themed Event Planning – Star Scout Hits Earth, Outstanding Performance – Infinite Phantom, and Outstanding Manager. At the third China Cultural Tourism Consumption Annual Summit and “Loongque Awards” Ceremony held in Shanghai, Huayi Brothers Film World, with its exclusive Chinese-language film IP and strong brand power, won the “2018 Best Theme Park Operator” award.

On January 22, 2019, Huayi Brothers Film World received further industry recognition by winning the Tencent Jiangsu Regional Influence List “2018 Best Jiangsu Tourism Brand Award.” At the same time, at the Suzhou Summit Annual Ceremony, it was awarded the “2018 Trendy Brand Award.”

On April 23, 2019, at the Ctrip 2018 China Travel Reputation Awards, Huayi Brothers Film World (Suzhou) was honored as the “Most Popular Online Attraction.” As a tourism brand based on Chinese film IPs, Huayi Brothers Film World (Suzhou) is gaining increasing attention in the industry and continues to build a strong reputation among users.

Innovating and perfecting immersive entertainment to meet diverse travel needs

A recent report by Meituan, the “2019 May Day Domestic Tourism New Trends Report,” shows that as travel behavior becomes more common, the frequency of local and nearby travel consumption is growing rapidly, while the depth of travel for longer, out-of-town trips is also increasing. In response, Huayi Brothers Film World continuously adjusts and innovates its entertainment experiences within the park, enriching daily activities and gameplay to enhance visitor freshness and engagement, allowing short-trip tourists to enjoy the pleasure of “multiple visits, each with new experiences.” Additionally, Huayi Brothers Film World integrates amusement, dining, shopping, and performances, hosting large-scale thematic events during holidays and festivals, providing out-of-town long-distance travelers with a one-stop entertainment experience and allowing them to double down on immersive fun, creating a new way to vacation in Suzhou.

Huayi Brothers Film World (Suzhou) is also committed to enhancing the travel experience for various target audiences. In recent years, domestic travel has shown a clear “family-friendly” trend, with the Yangcheng Baby Land and the New Recruits Training Camp in the Assembly Area being must-visits for family trips; for young professionals, the Japanese-style If You Are the One area is a great place to enjoy romance; for students, the Film Workshop and Film Academy in the Starlight Avenue Area offer educational and enriching study trip options.

As a pioneer in the Chinese film IP theme park industry, Huayi Brothers Film World (Suzhou) provides a new direction for innovation and breakthroughs in the themed entertainment park sector and has gained high recognition in the field of real-scene entertainment. At the same time, the film world, with its immersive, story-driven interactive experiences, constantly refreshed themed activities, and humanized, attentive services, has earned the trust and favor of consumers, ranking among the top high-reputation brands in the theme park industry.