South Korea’s Hugely Popular KAKAO Points Campaign Welcomes the Year of the Rat with Adorable Ryan!

By Scenic Spots Family / Compiled and Reported 
 
South Korea’s super-cute and wildly popular cartoon character Kakao Friends is the country’s most recognized and beloved therapeutic mascot. Not only has it taken South Korea by storm, but it also boasts a massive fanbase in Taiwan, including devoted fans of both Ka and Ryan. Starting January 15, FamilyMart is launching the “Love is the KA-kest” nationwide points campaign.

This points campaign features team leader Ryan and the mischievous Apeach. To celebrate the Lunar New Year, the first wave exclusively spotlights a Ryan piggy bank in the Year of the Rat design. Its ultra-adorable look is sure to wow fans—missing out on this collectible could really break their hearts.

To spruce up home décor for the festive season, warm and cozy home items are also available, including “door curtains,” “snuggle blankets,” and “hand warmers” (two styles), all essential for staying snug in autumn and winter. These not only offer warmth and cuteness but also help create a super-cute New Year ambiance.

In addition, there’s a must-have item recommended for fans: the “plush pens” (seven styles, no selection allowed). The seven popular characters come in different designs: Little RYAN, Little APEACH, Little TUBE, Little MUZI, Little FRODO, Little NEO, and Little JAY-G. Those looking to collect the full set should act fast.

The second wave of points redemption kicks off on February 5th. First up are practical, stay-at-home essentials to avoid holiday weight gain: a “scale,” “designer mugs,” and “ramen bowls,” meeting consumers’ needs at home or in the office. Also available are two stylish Ryan and Apeach-themed “canvas totes” for outings, plus the winter essential “thermal food jar.” KA fans definitely don’t want to miss out!