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Pick your own ingredients — Thai custom popsicles even come with dried chili peppers!

Published: 2026-09-25 👁 100 views
Last updated 2026-09-25 — When the summer heat is blazing, you might just crave a spa day and some crazy shopping in Thailand even more. You've probably all been to SIAM PARAGON at BTS SIAM Station. Recently, a new MAGNUM popsicle flagship store opened there, where you can buy freshly made MAGNUM popsicles. With unique designs including Thai, British, and Japanese editions, the “MAGNUM” flagship store also lets you D.I.Y. your own popsicle~

Text and photos by /TravelBag

When the summer heat is blazing, you might just crave a spa day and some crazy shopping in Thailand even more. You've probably all been to SIAM PARAGON at BTS SIAM Station. Recently, a new MAGNUM popsicle flagship store opened there, where you can buy freshly made MAGNUM popsicles. With unique designs including Thai, British, and Japanese editions, the “MAGNUM” flagship store also lets you D.I.Y. your own popsicle~

On the first floor of SIAM PARAGON, the MAGNUM popsicle bar is decked out in gold decor, giving off a very premium vibe.

There's a giant MAGNUM popsicle decoration in the store, standing nearly 1.6 or 1.7 meters tall.

The shop uses bar stools and counters, with the counter covered in popsicle sticks.

D.I.Y. Popsicles

There are limited-edition popsicles from Milan, designed around a celebrity series: champagne glasses, metallic balloons, and more.

You can choose from pre-designed MAGNUM styles, such as country-themed popsicles, or customize your own ingredients: for the chocolate shell on the outside, you can pick dark chocolate, milk chocolate, or regular chocolate. One D.I.Y. popsicle allows you to select three toppings, priced at 95 THB, about HK$23.

Country-themed D.I.Y. popsicles include designs inspired by the U.S., Australia, Japan, and more, all exquisitely crafted.

The Bangkok SIAM-designed popsicle even features dried chili peppers — turns out Thai popsicles can be spicy too.

There are many topping choices for D.I.Y. popsicles.

Once you’ve chosen the flavor of your chocolate shell, the staff will make it fresh on the spot!

Your fresh MAGNUM is ready — with plenty of toppings like dried kiwi slices and almond flakes, flavors you can only find at the MAGNUM flagship store.

MAGNUM Flagship Store
Address: First floor, SIAM PARAGON
Business hours: 10:00 – 21:00
Transportation: Exit 1, BTS SIAM Station (124)

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