Text by Qidou Travel Network / Photos by Five Fortune Travel
Five Fortune Travel’s Craziest Offer at the Taipei International Travel Expo: Win Airline Tickets via Live Stream!
The ITF Taipei International Travel Expo is an annual highlight in the travel calendar, set to take place from October 27 to October 30 at Taipei World Trade Center Hall 1. This year (2017), Five Fortune Travel is introducing a “Watch the Live Stream & Win Airline Tickets” campaign during the expo. Daily live broadcasts at 1:00 PM on the Five Fortune Travel Facebook fan page will bring fans the latest promotions and deals from the expo. By using an O2O approach to drive offline consumption through online engagement, the campaign aims to attract consumers to visit the expo. Viewers who watch the live stream and leave comments will also have a chance to win round-trip tickets to Kyushu, Japan, as well as other great prizes.

▲ Dotonbori, Osaka, Japan
Travel Market Getting Younger: 45% Prefer Independent Travel
In recent years, open skies policies have led to the rise of low-cost airlines. With ample seat availability, widespread use of smart devices, and internet accessibility, the travel market is becoming increasingly youth-oriented. According to a Visa travel survey in the first half of 2017, 45% of respondents now prefer independent travel, surpassing the 28% who prefer group tours for the first time.
To meet the growing demand for independent travel, Five Fortune Travel has been adding more semi-independent light travel options to various destinations. Unlike traditional group itineraries, which feature tightly packed daily schedules of attractions and shopping stops, these new options include one or two days of free time in city areas, allowing travelers to experience local transportation and explore hidden culinary gems or off-the-beaten-path sights at their own pace. Among the most popular destinations for Taiwanese travelers is Japan. Five Fortune Travel exclusively offers the “Kyushu Saga Light Travel” package starting from just NT$10,999 (tax excluded), combining the benefits of both group and independent travel. It includes one free day and provides transportation and entrance tickets, so travelers don’t need to spend hours preparing in advance and can fully enjoy the freedom of independent travel. Families also don’t need to worry about their loved ones being unfamiliar with the area, as tour guides and leaders are available on-site to assist.

▲ Kinrin Lake, Oita Prefecture, Kyushu, Japan
Traditionally, European travel has been dominated by group tours, mainly due to transportation and language barriers. Even with extensive pre-trip preparation, travelers often spent a lot of time on transit and waiting. Now, Five Fortune Travel is offering a Europe “Companion Self-Guided” series, providing services such as guides, transportation, and accommodation, helping travelers save money and time while enjoying their trip to the fullest. Groups travel together to city centers or historic towns by transportation, after which travelers are free to explore their favorite sights and restaurants. They can ask guides for advice on the spot, avoid rushed tours, skip group meals, capture beautiful memories, and savor authentic local cuisine. Currently, the Europe Companion Self-Guided series includes popular itineraries for “Benelux” and “Austria-Czech Republic,” with plans to expand to more European cities in the future.

▲ Lake Hallstatt in the Salzkammergut Region, Austria
Sports Fashion Trending: Fuels Growth in Overseas Sports Tourism
This summer’s Universiade ignited the sports spirit in all of Taiwan. In fact, the public’s focus on health and leisure has already extended this enthusiasm overseas. For years, Five Fortune Travel has been planning a variety of sports-related activities and travel packages, including “event-based” experiences like marathons, golf tournaments, and the Tour de France, as well as “challenge-based” trips such as climbing Mount Fuji and skiing in Japan. From expert lectures and experiential travel to entry-level and advanced competitions, the company offers diverse travel packages and support teams for various events. At this year’s ITF Travel Expo, Five Fortune Travel is highlighting winter’s most popular ski tours. The expo also features a VR virtual reality skiing machine, giving consumers the chance to experience the thrill of competitive skiing firsthand.

▲ Overseas Sports Tourism Is Gaining Popularity
Pre-order 2018’s Popular Travel Routes—Winter Vacation & Chinese New Year Starting from Just NT$11,999?
Gone are the days of high-priced winter vacation and Chinese New Year travel packages. Consumers no longer need to spend a fortune to take their families abroad. Especially for Japan—the top destination for Taiwanese travelers—Five Fortune Travel is offering group tours starting from just NT$11,999 (tax excluded), which is about 40% lower than previous winter vacation and Chinese New Year prices.

▲ Beautiful cherry blossoms in Hirosaki Castle, Hirosaki City, Aomori Prefecture, Japan
Catering to the habit of early travel planning, 2018’s first-half popular itineraries are now on sale. These include Japan cherry blossom tours, the opening of the Tateyama Kurobe Alpine Route, the newly launched Majestic Princess cruises, and Mount Fuji climbs—all highly inquired-about travel routes. Additionally, 2018 marks the last year of a peak aurora borealis cycle in the Arctic Circle. If you want to witness the magical dancing lights, this year is not to be missed, and these opportunities will be unveiled at the expo.

▲ Aurora Borealis in Alaska
Five Fortune Travel Booth Locations at the Expo: Hall 1, Zone B, Booth B613; Zone D, Booth D733
Best Deals Online During the Travel Expowww.lifetour.com.tw/eweb_lifetour/html/art/8851703-travel-fair/index.html?gclid=Cj0KCQjw95vPBRDVARIsAKvPd3LXrMNgD0OvFCh6kkJJjLEJ-KcJ5dKQUyBH0GAtscOjWEEfdQ_Gu8kaAvv_EALw_wcB
Five Fortune Travel (02)2547-1155
Official Websitewww.lifetour.com.tw
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