From crawling to running — New video of Osaka landmark "Pocky Running Man" revealed

▲Limited-time special video of Osaka’s Pocky Running Man billboard unveiled!(Photo/Screen capture fromAsahi Shimbun, same below)

Travel Center / Comprehensive report

The iconic "Pocky Running Man" billboard in Dotonbori, Osaka, has become even more dynamic since the installation of its sixth-generation LED display at the end of October last year. To commemorate the merger between Ezaki Glico and its subsidiary Glico Dairy Products, a special nighttime edition of the video will be shown from now until October 8. It traces the journey from infancy to becoming a legendary runner, taking visitors on a trip down memory lane of the Running Man's growth.

▲%Starts as a baby and gradually grows into a runner, allowing everyone to witness the character’s journey of growth.

The special video titled “Glico Running Man: A Growth Memoir” depicts the character starting as a baby taking its first steps, then gradually learning to run during childhood. Though the process includes stumbles and moments of fatigue, through persistent effort, it eventually achieves rewarding results. The video concludes with the Running Man reaching the finish line, symbolizing the Glico Group’s attainment of its merger goal and marking a new beginning. “Not arriving at the destination, but just setting off” — these two lines appear on either side of the Running Man billboard at the end, representing the fresh new image the Glico Group is embracing.

%The 'Running Man Growth Memoir' special video. The original can be found on YouTube; please excuse us if it has been removed.

The special edition video will be screened daily from 6:15 p.m. to 11:45 p.m., every 15 minutes, from now until the 8th. Each video lasts about 80 seconds. Visitors currently in Osaka shouldn’t miss this rare visual treat.

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