Zhaoji Vermicelli
The Tianquan brand crystal vermicelli from Zhaoji Town is made from high-quality, pollution-free sweet potato starch sourced from the shores of Hongze Lake. It is fine, soft, snow-white, highly nutritious, resistant to overcooking, and has a smooth texture, making it highly favored by consumers. It has successively won titles such as “Huaiyin Famous Agricultural Product” and “Jiangsu Province Famous Agricultural Product.” (Huaiyin)
Zhaoji Town and Hanqiao Township in Huaiyin District are adjacent to Hongze Lake and feature a wetland landscape. The area enjoys abundant water and long hours of sunlight. At a depth of 2,800 meters underground lies high-quality mineral water, providing exceptionally clean and unpolluted water sources that create ideal conditions for sweet potato growth. As a result, the sweet potatoes produced here are of superior quality with a high starch yield.
Zhaoji Vermicelli is made from high-quality sweet potato starch sourced from pollution-free sweet potato bases in Zhaoji Town and Hanqiao Township, Huaiyin District. By combining traditional methods with modern technology, and through processes such as high-temperature curing and low-temperature freezing, the vermicelli is meticulously crafted. It features a crystal-clear, jade-like appearance, a delicate and smooth texture, resistance to overcooking, and a refined, tender yet resilient mouthfeel. It also offers health benefits such as helping to lower blood pressure and cholesterol. Compared to similar domestic products, it stands out with a unique taste and superior quality.
Due to its excellent quality and strong reputation, Zhaoji Vermicelli quickly gained widespread consumer favor upon its market launch and was hailed as “artificial shark fin.” For three consecutive years, it experienced supply shortages and even sold out. It has successively received honors such as “Product Recommended by Huaiyin City Technical Supervision Bureau,” “Well-Known Trademark of Huaiyin City,” “Product Recommended by Jiangsu Consumer Association,” “First Jiangsu Famous Agricultural Product,” “Famous Product at China International Agricultural Expo,” and “Famous Product of Huai’an City.” The product is mainly sold to major domestic cities such as Beijing, Shanghai, Nanjing, and Suzhou, as well as to large chain catering enterprises. It is the designated product used by companies including Jiangsu Daniang Dumplings Catering Co., Ltd., Jinling Yijue Duck Blood Vermicelli Shop, and Huiwei Duck Blood Vermicelli Soup Shop. It is also the preferred gift presented by various levels of government in our city to honored guests.
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