Xinghua Red Wheat

Xinghua Red Wheat

Xinghua Red Wheat is a protected geographical indication product.

　　The planting area of high-quality red wheat in Xinghua City has reached 1.2 million mu, all of which have passed the overall certification for pollution-free agricultural product production areas. The annual output of high-quality wheat exceeds 400,000 tons, with a commercialization rate of over 90%.

　　　　In recent years, the city has focused on base construction, supported by standardized production and management, efficient cultivation techniques, and prioritized policy and project support for leading enterprises to fully leverage the competitive advantages of the red wheat industry.

　　　　In October 2006, the city established the High-Quality Wheat Industry Association and formulated the "Xinghua Red Wheat Processing Industry Demonstration Base Development Plan." The association has 87 members, including 39 from the planting sector, 40 from the distribution and storage sector, and 3 from the flour and food processing sector.

　　　　Currently, the Xinghua High-Quality Wheat Industry Association has applied to the Ministry of Agriculture for recognition of the Red Wheat National Agricultural Product Processing Industry Demonstration Base. According to the base development plan, by 2010, the city will establish a 750,000-mu standardized high-quality wheat industry base within the processing demonstration zone. Based on regional layout and specialized production requirements, the focus will be on the central farming area and the lake farming area.

　　　　Meanwhile, the deep processing of wheat has seen rapid development in Xinghua. Currently, the total designed processing capacity of flour enterprises in Xinghua reaches 2,650 tons of wheat per day, among which Chulong Flour Company has a daily processing capacity of 1,600 tons, ranking first in the province in single-unit capacity. The red wheat from Xinghua has become the dedicated flour ingredient for instant noodles under brands such as “Master Kong” and “Huafeng.”

　　Northern Jiangsu in Jiangsu Province is unanimously recognized by flour mills as the most suitable region in China for producing traditional Chinese staple wheat, and Xinghua, known as the “Venice of the East,” located in the heart of the Lihe River region, holds even greater advantages.

　　　　Xinghua wheat boasts excellent cooking properties, especially with a rich wheat aroma, and produces noodles with superior texture and elasticity, making it highly suitable for the consumption preferences of people in East and South China. It sells very well across southern provinces in China. When making high-end noodles and dumpling-specific flour, Xinghua flour is the preferred top-quality medium-gluten blending wheat. Noodles, dumplings, and steamed buns made with Xinghua flour can highly satisfy the taste and visual standards of southern consumers, becoming the preferred flour for early meals in restaurants and teahouses across major southern cities. The unique and superior quality of “Xinghua Wheat” has been fully recognized by the market.

　　The protected geographical indication area for Xinghua Red Wheat covers the entire current administrative region of Xinghua City, Jiangsu Province.