Jingyuan Yellow Cattle

Jingyuan Yellow Cattle

Jingyuan Yellow Cattle is a geographical indication certification trademark.

　　In recent years, relying on its unique resource advantages, Jingyuan County has adhered to market orientation, technology leadership, and innovation-driven development. It has tackled bottlenecks, expanded scale, improved quality, built platforms, and established and improved investment mechanisms as well as reward-in-lieu-of-subsidy incentive mechanisms. The county has continuously refined its breeding system for high-quality livestock, forage planting, processing, and modulation systems, technical service systems, disease prevention and control systems, and market circulation systems. This has led to the formation of the "Jingyuan Beef Cattle Farming Model," characterized by large-scale breeding, standardized housing, superior breeds, diversified forage, market-oriented marketing, and technology-driven services. The geographical indication and geographical trademark for "Jingyuan Yellow Cattle" have been registered. The Qinghe Halal beef product series have obtained organic certification. Jingyuan County has been officially named the "Ningxia High-Quality Beef Cattle Farming Demonstration County" by the autonomous region. The "Liupan Mountain" and "Qinghe" Halal brands are renowned both within and outside the region. The county’s annual cattle inventory has reached 195,000 head, with per capita income from animal husbandry reaching 825 yuan. The newly built designated slaughterhouse processes over 50 beef cattle per day. The "Halal" beef product series are sold across the country. Jingyuan County has truly become the largest core area for beef cattle farming in southern Ningxia and a distribution hub for the production, processing, and sales of beef cattle in northwest China.