Shunlong Free-Range Chicken Eggs
In 2006, Huang Xiangli, a native farmer from Shunlong, founded a company to register trademarks for free-range chicken eggs and other “mountain produce,” using brand operations to promote these local specialties. In March 2008, the “Longxiu” brand free-range chicken eggs passed the green food certification of the provincial agricultural department's quality inspection center.
Currently, tens of thousands of free-range chicken eggs from the entire township are packaged under the brand and sold externally every day. The “Longxiu” brand free-range chicken eggs have been supplied to supermarkets in Leshan, Chengdu, Ya’an, and other areas, where they are in high demand. Next, Shunlong Township will focus on using demonstration farms as bases to implement a project of introducing 10,000 free-range chickens to rural households across the township. The base will provide free chicks to farmers, and once the chicks grow into adult chickens, the base will purchase them uniformly to increase farmers' income. According to the plan, it will take one year to establish Hupizhai Village as a specialized village for mountain chicken farming, developing 200 mountain chicken farming households, with an annual output of 100,000 commercial chickens and a stock of 10,000 laying hens.
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