Daba Mountain Yellow Cattle
In recent years, Wanyuan City in Sichuan Province has adhered to a comprehensive development approach, identifying the industrialization of beef cattle as a strategic choice to adjust the agricultural and rural structure and increase farmers’ incomes. The city has implemented targeted support, innovated industrial models, strengthened infrastructure construction, enhanced technological support, and focused on building the “Daba Mountain” yellow cattle brand.
It is understood that the city has prioritized the support and development of 5 to 10 beef cattle bases with good foundational conditions and high enthusiasm among breeders, along with 100 breeders raising more than 30 cattle, 10 breeders raising over 100 cattle, and 2 breeders raising more than 500 cattle along National Highway 210.
At the same time, the city allocates a special fund of 5 million yuan annually specifically to support the development of the beef cattle industry. Efforts have been made to accelerate the development of a science and technology service system and a township-level cattle improvement system, establish one beef product processing plant and one integrated beef cattle trading market. The city is vigorously implementing a branding strategy, focusing on packaging and promoting the “Daba Mountain Yellow Cattle” brand, and applying for registration of the product as a geographical indication.
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