Over-the-Hill Yao Ethnic Green Tea
Hunan Yizhang Mangshan Musenshen Tea Co., Ltd. is situated in the 4A-level Mangshan National Forest Park, renowned as the second “Xishuangbanna” and the “Natural Tree Garden of the South.” It is a comprehensive modern agricultural development enterprise that combines tea plant selection and cultivation, deep processing of tea leaves, tea product sales, processing technology R&D, tea culture promotion, and eco-agricultural tourism development. The company owns two high-altitude tea bases in Zhongjia Village, Yao Ethnic Township, and Huangcenling, Chengnan Township, covering over 2,000 acres.
Guided by the corporate philosophy of “twisting, rolling, cutting, fermenting, stir-frying, carving—every step for the perfect tea; steaming, drying, airing, sunning—every thought for the finest brew,” and committed to the business principle of “upholding the quality of Yao Mountain, building the Yao Mountain brand, innovating Yao Mountain techniques, and spreading Yao Mountain culture,” the company stands firm in the market with premium tea sources and unique craftsmanship, dedicated to technological and process innovation to forge the Yao Mountain brand. The tea farm not only boasts large-scale tea processing facilities and over a thousand acres of organic ecological tea gardens but also houses a professional research team and seasoned experts in tea cultivation and deep processing. By adopting the “tea farm + base + farmer” operational model and modern organic cultivation management techniques, the company has successfully developed the “Over-the-Hill Yao” brand of green tea, as well as black tea brands such as “Yao Mountain Red” and “Mangshan Jun Red.” Currently, the tea farm operates tea exhibition chain stores and sales companies at No. 15-3 Nanjing Road, Yizhang County, Longnv Hot Springs in Chenzhou, and Unit 518, Changyuan Hualiming Mansion, Wanjiali Road, Yuhua District, Changsha City.
The company has assembled a strong research team comprising experts and professors from Hunan Agricultural University, the South Subtropical Crops Research Institute of Guangxi, and others. Building on traditional tea processing techniques and through more than a decade of experimental research and demonstration, the company has successfully applied advanced organic cultivation technologies such as high-quality tea cutting, ring trench fertilization, physical insecticidal lamps, and color boards. It has also pioneered breakthrough tea processing methods including the multi-process overlay of infrared and steam fixation, and the dry-wet mixing method for rolling. This has resulted in a proprietary set of tea research, cultivation, and deep processing technologies.
The tea farm has successively obtained organic tea certification, Quality Management System Certification (QMS) based on GB/T19001, and Food Safety Management System Certification (FSMS) based on GB/T22000. Among its products, the “Yao Mountain Red” black tea brand won the first prize in the 2011 and 2013 “China Tea Cup” National Tea Quality Competitions; the “Over-the-Hill Yao” green tea brand received the Grand Prize in the 2012 “National Drink Cup” National Tea Evaluation, the Gold Award at the 2012 China Central (Hunan) International Agricultural Expo, the first prize in the 2013 10th “China Tea Cup” National Tea Quality Competition, and was honored as a Chenzhou Municipal Famous Product for its outstanding quality.
For twenty years, Musenshen has carried great principles through fine tea. With deep love for the tea industry, hope, and confidence for the future, and built upon over two decades of experience, Musenshen Tea Farm has entered a strategic opportunity period. Since 2012, the company has integrated its industrial chain and embarked on a new journey toward diversification into industrial and multi-format tea products. In mid-April 2014, following the company's “five unifications and one division” operational model, a new Huangcenling Tea Variety Breeding and Sightseeing Garden was established, securing an irreplaceable position for the company’s sustainable development and its strategy to become the industry leader.
Adhering to the philosophy of “upholding integrity and pursuing excellence,” the tea farm twists, rolls, cuts, and stirs with human warmth, achieving enlightenment in every cup; it steams, dries, airs, and suns with the will of nature, leading to transcendence in seven sips. We aspire to stand out in the diverse world of tea and to join hands with friends from all walks of life to create a prosperous future for the tea industry together.
We promise: we make only tea, only good tea, only delicious tea.
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