Chibi Rice Brick Tea

Chibi Rice Brick Tea

Chibi Rice Brick Tea is a geographical indication certification trademark.

　　Chibi Rice Brick Tea is a specialty of Chibi in Xianning City, Hubei Province.

　　On February 21, 2014, the China Tea Marketing Association officially awarded Chibi City, Hubei Province, the title of “Hometown of Chinese Rice Brick Tea,” which is another national-level designation for the city after it was named “Hometown of Chinese Green Brick Tea.”

　　Rice brick tea is the only compressed tea among China’s border-sale brick tea products that uses black tea as its raw material. It is mainly sold in Xinjiang and North China, with some exports to Russia, Mongolia, and European and American countries. According to officials from the city’s Tea Industry Development Bureau, Chibi, as the origin of rice brick tea, has been designated by the Hubei Provincial Government as a major production base county (city) for border-sale tea. To transform the century-old brand advantage of brick tea into an industrial strength, the city aims—under the goals of “revitalizing the century-old brand, building a hundred-billion-yuan industrial cluster, and recreating a century of glory”—to achieve a total tea plantation area of 200,000 mu and a tea industry chain output value of 10 billion yuan by 2015.

　　Chibi Rice Brick Tea

　　 The current administrative region under the jurisdiction of Chibi City, Hubei Province

　　 Letter from Chibi Municipal People's Government on Defining the Protection Scope of Chibi Rice Brick Tea Geographical Indication Product, Chibi Government Document [2014] No. 87

　　 Draft of Hubei Provincial Local Standard: Chibi Rice Brick Tea