Credit: Zhenjia Organic Produce
Zhenjia Organic Produce, which has long been committed to cultivating fruits and vegetables with care and respect for the earth, represented Taiwan this year at the 2012 "Fruit Logistica" fruit and vegetable exhibition in Berlin, Germany. Having been held for 23 editions, the Fruit Logistica exhibition boasts an international scale across 26 pavilions. Hailing from Chiayi, Taiwan, Zhenjia Organic Produce learned about the German fruit and vegetable exhibition by chance and applied on their own initiative, making it the first time a Taiwanese private entity participated. With their organic agricultural products, proprietary brand, and finely packaged goods, they stepped onto the global stage. At the exhibition, they attracted high interest from foreign importers and earned their favor.
Taiwan’s muskmelon features a uniquely designed package that received high praise (Photo credit: Zhenjia Organic Produce)
During the exhibition, Zhenjia Organic Produce’s most representative product was the “Yuanmeng Muskmelon,” grown one fruit per plant. They developed their own organic materials, used hand-pollination, marked the date of harvest daily, and controlled ripening dates to ensure the best quality. Utilizing net-house cultivation, they provided meticulous care, conducted regular inspections, and recorded every stage from planting to harvesting, ensuring strict quality control from seedling, flowering, to fruiting. The net-like patterns on the skin resemble naturally crafted artworks, resulting in sweet, plump, five-star quality fruits.
Importers from multiple countries showed great interest in Taiwan’s fruits (Photo credit: Zhenjia Organic Produce)
Zhenjia Organic Produce employs three natural organic farming methods: fully organic environments, greenhouse zoned cultivation, and strict quality control. Certified by APACC and SGS, besides upholding the philosophy of organic cultivation, they also emphasize building their own brand concept to refine agricultural products. This commitment has earned them recognition at the German fruit and vegetable exhibition and brought honor to Taiwan. Currently, their export markets include Hong Kong, Canada, and Singapore, and they are also preparing to enter the European market.
Creatively designed and uniquely packaged goods were also highlights of the exhibition (Photo credit: Zhenjia Organic Produce)
Zhenjia Organic Produce
Website: http://jenjia.com/