LadyGaga visits Taiwan today, with a creative parade kicking off in Taichung on July 3

Written/compiled and reported by Li Xinyi

 

LADY GAGA is coming to Taiwan soon！Mercedes-Benz Taiwan has called on finalists of a creative costume competition to form the "Little Monsters" army. On July 3, they will showcase their creative outfits and join Mercedes-Benz’s “BORN THIS WAY – Born for the Road” creative parade. A spectacular convoy of dozens of rare Mercedes-Benz models including convertibles and coupes will set off from the brand’s Taichung flagship store, specially adorned with giant posters to resemble a goddess’s base and attract attention. The parade will lead fans through the streets of Taichung, rolling out the grandest welcome for the pop icon.

 

The “BORN THIS WAY – Born for the Road” creative parade will gather the Mercedes-Benz convoy, the Little Monsters army, and participating members from 11:00 to 12:30. From 12:30 to 13:10, the Little Monsters will present a creative runway show, followed by the parade along Wenxin Road, Civic Boulevard North Section 5, and Huizhong Road from 13:30 to 14:10. In the evening, the new song launch event will be broadcast live on a big screen in the park outside the Taichung Round Pavilion, allowing fans who couldn’t secure one of the 4,000 tickets to still experience the star’s stage charisma and charm.

 

Additionally, Mercedes-Benz Taiwan invites all LADY GAGA fans to capture any photos of her with a Mercedes-Benz vehicle—whether by camera, phone, or DV—during her entire stay in Taiwan starting from her arrival on July 1. Those who do so will be eligible to win exciting gifts from Mercedes-Benz Taiwan. For more details, please visit the official Mercedes-Benz Taiwan website.