In early 2004, Hengdian World Studios was established as China's only national-level film and television industry experimental zone.
The Hengdian Film Industry Zone houses 305 film and television companies and is the birthplace of China's first GEM-listed film company—Huayi Brothers. In 2008, companies in the zone achieved operating revenue of 1.82 billion yuan and generated tax revenue of 150 million yuan. In the first half of 2009, despite the economic downturn, they posted operating revenue of 1.43 billion yuan and paid total taxes and fees of 110 million yuan. To date, the zone has hosted over 600 film and television crews and produced more than 16,000 films and TV episodes.
The grand scale of the studios and the diverse range of filming scenes have attracted filmmakers from around the world to shoot their productions in Hengdian. At the same time, a variety of supporting industries have emerged to serve film production, offering services such as professional set construction, equipment and vehicle rentals, props, costumes, and makeup, along with a large pool of extras. The Hengdian Performers’ Union has over 2,000 contract actors from across the country, known as the "Hengpiao (Hengdian drifters) community."
The rise of the film and television industry has also driven the development of Hengdian’s leisure tourism. Hengdian World Studios has become a national AAAA-level tourist attraction. Covering an area of 10 square kilometers, Hengdian boasts over ten star-rated hotels with more than 8,000 beds. Whether staying at high-end hotels or on-site studio accommodations, visitors can enjoy complete facilities including amusement parks, nightclubs, saunas, performance centers, fitness centers, and bowling alleys. Here, tourists can immerse themselves in the world of film and television while having fun. Hengdian is bustling with activity, featuring numerous bookstores, internet cafes, bars, and teahouses. The local cuisine offers a wide range of flavors from both north and south, and the nightlife is vibrant and colorful.
Zhejiang Hengdian World Studios Co., Ltd. is a subsidiary of Hengdian Group. The company specializes in film and television tourism operations and oversees 21 subsidiaries, including film studios, tourist attractions, hotels, tourism marketing, and set decoration, employing over 2,000 professionals in film and television tourism.
Hengdian World Studios is a national AAAA-level tourist attraction designated by the China National Tourism Administration, the world’s largest film and television production base, and China’s only “national-level film and television industry experimental zone.” In 2005, it was referred to as the "Hollywood of China" by the American magazine Hollywood Reporter. Since 1996, more than 200 film and television works have been produced here, including The Opium War, The Emperor and the Assassin, Emperor Wu of Han, Legend of the Banner Heroes, Long You Tian Xia, Chinese Paladin, Hero, The Promise, Curse of the Golden Flower, The Children of Huangshi, The Warlords, The Forbidden Kingdom, The Mummy: Tomb of the Dragon Emperor, Painted Skin, 14 Blades, Flirting Scholar 2, Sword Rain, Strange Tales of a Strange Man, Chinese Paladin 3, Chinese Paladin: Sword and Fairy, The Myth, The King of Medicine, Beauty’s Rival, A Step into the Past, The Ghost Inside, A Chinese Tall Story, Detective Dee and the Mystery of the Phantom Flame, Before Dawn, Palace, Palace II, Beauty World, Dragon Treasure, Lock Me Up, The Fragrant Companion, I Am Your Mother, Lan Xiang, The New Return of the Condor Heroes, Justice Bao, Heart of the Sea, Empress Wu Zetian, Hong Men Yan, Road to Heaven, Snowfall in the City, The Lady’s Rival, Mistaken Marriage, My Wife, Startling by Each Step, Heroes of Sui and Tang, Empresses in the Palace, Southwestern Kill Order, The Seventh Rank Minor Official, Secrets of Empress Wu, The Feast, Snowfall in the City, The Lady’s Rival, The House That Never Dies, The Palace Lock Heart Jade, The Palace Lock Turquoise Pin, The Glamorous Imperial Concubines, Detective Dee, Before Dawn, Palace Lock Heart Jade, Palace Lock Turquoise Pin, The Glamorous Imperial Concubines, Journey to the West: The Demons Strike Back, Lock Me Up, Cloudy Gully, Aroma of Love, Mis-marrying, The Motherly Wife, Startling by Each Step, Heroes of Sui and Tang, Empresses in the Palace, Beijing Love Story, Detective Di Renjie, Palace II, Palace III, The Empress of China, Swordsman, Palace of Desire, and more.
Hengdian World Studios adheres to the business philosophy of "Film and television as the form, tourism as the substance, and culture as the soul." It has transformed from a film and television production base into a film and television tourism theme park, shifting its tourism offerings from sightseeing to leisure experiences. Visitors can deeply engage in film production and enjoy the fun of vacationing and leisure.
Hengdian World Studios is becoming a uniquely charming, ultra-large-scale film and television tourism theme park and entertainment leisure base in China.
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