Luxi Coffee
Coffee is an emerging industry in Luxi City and was selected as a priority project in the implementation of the Western Development Strategy, Yunnan Action Plan, and the "Tenth Five-Year Plan" and 2010 Development Plan for building a strong green economy province. The current coffee planting area covers 40,000 mu, with 10,000 mu already in production, yielding 40,000 kilograms of fresh beans annually, and the planned development area is 100,000 mu. Coffee ranks among the world’s top three beverages. The Yunnan small-grain coffee planted in Luxi has been recognized by the International Coffee Organization (ICO) as being of premium quality, commanding a market price that is 30% higher than other types of coffee. The Hongtian Company in Luxi City established a coffee planting demonstration farm in Zhongzhong, Zhefang Town, Zheshang, achieving the remarkable feat of bearing fruit in the year of planting and reaching a yield of 5,000 kilograms of fresh beans per mu by the third year in full production. Hongtian Company further tested planting on the sloping terraces of the Second Terrace in Mangshi and Zhefang areas of Luxi City, still achieving around 4,000 kilograms of fresh beans per mu. Nestlé's Dongwan division taste-tested and rated the coffee products of Luxi Hongtian Company as Grade A beans. Mr. Chen Chunan, General Manager of Singapore's Kinderley Company, visited the Hongtian coffee farm and praised Luxi and Dehong Prefecture as the best coffee-producing regions in Southeast Asia. (Luxi)
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