The Beautiful Crown Cultural Convention & Exhibition Center was specially built as the competition venue for the 53rd Miss World Finals held in Sanya in December 2003, and subsequently hosted two more Miss World finals. In addition, major events such as the 14th China Golden Rooster and Hundred Flowers Film Festival, the 2007 Mister World Finals, and the New Silk Road China Model Contest have all taken place here.
Stepping into Beautiful Crown, visitors are greeted by a magnificent convention hall adorned with European palace-style décor—elegant and refined yet modern and fashionable. The back of the first-floor lobby and the second and third floors house nearly 30 private boxes, each featuring golden pillars and draped curtains, exuding great style. Nowadays, large-scale song and dance shows are performed here almost every evening, showcasing performances by hundreds of professional artists from Russia, the United States, Ukraine, Cuba, Nigeria, and other countries.
Location: No. 299, Xinfeng Street, Second Ring Road, Sanya City, Hainan Province
Transportation: Take bus 105 to Sanya Library Station, or buses 10, 24, or 44 to Sanya Traditional Chinese Medicine Hospital Station within Sanya City
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