Jiulongshuangzheng Liquor
Jiulongshuangzheng Liquor is a protected geographical indication product.
With a long history, Jiulongshuangzheng Liquor is a well-known brand both within and beyond the Nanhai region. Such a renowned product, which carries special historical value and local characteristics, raises an important topic for consideration: how to protect and promote its development in a way that not only advances the standardization of regional brand products and cultural heritage in the Nanhai area but also boosts the local economy. The measures taken by Jiulong Distillery, such as actively applying for national geographical indication protection, are undoubtedly commendable and worthy of support.
Jiulongshuangzheng Liquor — its advertisements are so widespread they’ve become household names, making it the Marlboro of the liquor world.
Jiulongshuangzheng Liquor was first created in the early years of the Daoguang reign during the Qing Dynasty, nearly 200 years ago. Over the past two centuries, through the hard work and wisdom of generations of Jiulong predecessors, the liquor has gradually developed its unique brewing techniques. It primarily uses rice as the main ingredient, with rice and soybeans used to make the distiller’s yeast. The production process includes continuous steaming of rice, secondary fermentation, cooling and distillation, storage of the base liquor, marinating with lean meat, careful blending, and filtration and packaging. This results in a liquor with a distinctive style described as “crystal-clear and pure, with an authentic fermented black bean aroma, mellow, smooth, sweet taste, and a refreshing aftertaste.”
The traditional brewing technique of Jiulongshuangzheng Liquor was nurtured and formed under the unique ecological environment and cultural conditions of Jiulong in Nanhai, showcasing distinct regional cultural characteristics. Leveraging the favorable microclimate along the Xijiang River, the clear water quality, and unique brewing craftsmanship, the people of Jiulong have produced high-quality rice wine suitable for consumption in the Lingnan climate. The development history of the traditional brewing technique of Jiulongshuangzheng Liquor is not only a professional history of the Jiulong liquor industry in Nanhai since the Ming and Qing dynasties but also a chronicle of the development of handicrafts and commerce in Nanhai. It is also part of the broader history of Lingnan culture and bears witness to the difficult journey of overseas Chinese in their struggle for survival.
Like other traditional crafts in China, the traditional brewing technique of Jiulongshuangzheng Liquor reflects the unique spirit of creativity that runs through the Chinese nation. This spirit, carried forward through the uninterrupted domestic and international sales of Jiulongshuangzheng Liquor, has established a cultural influence that transcends time and space. This has solidified the precious historical, scientific, humanistic, folk, economic, and social value of the traditional brewing technique of Jiulongshuangzheng Liquor.
In 1952, 12 distilleries in Jiulong Town formed a cooperative, which became the predecessor of Jiulong Distillery and the sole inheritor of the Jiulongshuangzheng brewing technique. To this day, Jiulongshuangzheng Liquor has an annual production of over 40,000 tons and is sold widely in Guangdong, Hong Kong, Macau, Guangxi, Hainan, and even Chinatowns in Europe and America.
Jiulongshuangzheng Liquor
The production area of Jiulongshuangzheng Liquor covers the current administrative region of Jiulong Town, Nanhai District, Foshan City, Guangdong Province.
Enterprise production standard for Jiulongshuangzheng Liquor: Q/JJ0011S-2013 "Safety Production Technical Specifications for Jiulongshuangzheng Liquor"
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