Xintai Red-haired Goat

Xintai Red-haired Goat

The Xintai Red-haired Goat is a geographical indication certification trademark.

　　The Xintai Red-haired Goat is a specialty of Xintai, Tai’an, Shandong.

　　The “Xintai Red-haired Goat” is mainly produced in Longting Town, Xintai City, and typically lives in mountainous and hilly areas, usually grazing on wild grass at altitudes of 300–600 meters. It is an ancient local breed, with market prices nearly double those of other breeds. Currently, the “Xintai Red-haired Goat” has passed the preliminary review for geographical indication certification trademark by the State Administration for Industry and Commerce.

　　In recent years, Xintai has increased efforts in breeding and developing this local breed, establishing the Xintai Red-haired Goat Development Association. The association now has over 30 corporate members and more than 40 individual members, with a total herd of over 3,000 Red-haired Goats under its management. The approval of the geographical indication certification trademark will further enhance the brand recognition and influence of the Xintai Red-haired Goat, contributing to the prosperity of local communities.